Madison Reed Hair Primer - Prepares Hair for Flawless Color, Nourishing Formula - 4 Fl Oz

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Cruelty-Free

Cruelty-Free

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Denotes products not tested on animals at any production stage. Aligns with ethical standards for animal welfare and appeals to conscious consumers.

Cruelty-Free

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Denotes products not tested on animals at any production stage. Aligns with ethical standards for animal welfare and appeals to conscious consumers.

Paraben-Free

Paraben-Free

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Products formulated without parabens, synthetic preservatives linked to potential health risks. Offers safer alternatives for skincare, cosmetics, and personal care.

Paraben-Free

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Products formulated without parabens, synthetic preservatives linked to potential health risks. Offers safer alternatives for skincare, cosmetics, and personal care.

Phenoxyethanol

Phenoxyethanol

Medium Risk

Phenoxyethanol is a preservative used in cosmetics and personal care products to prevent microbial growth and extend shelf life. It is commonly found in formulations such as lotions, creams, and serums.

Sustai Insights

Phenoxyethanol serves effectively as a preservative, ensuring product stability and safety by inhibiting microbial growth. It is considered to have low health risks regarding carcinogenicity, allergies, and reproductive toxicity. However, moderate use restrictions exist, and regulatory bodies have advised caution in specific applications. Environmental concerns include its potential as a pollutant, although it is not highly bioaccumulative. Overall, the ingredient presents a medium risk level, with safe usage practices recommended and alternative preservatives available for those seeking greener options.

Tetrasodium Glutamate Diacetate

Tetrasodium Glutamate Diacetate

Low Risk

Tetrasodium glutamate diacetate is a sodium salt of glutamic acid, primarily functioning as a chelating agent in various cosmetic and personal care products. It helps stabilize formulations by binding metal ions, thereby enhancing product efficacy and shelf life.

Sustai Insights

Tetrasodium glutamate diacetate is recognized for its functional benefits in stabilizing formulations and preventing metal ion interference. It poses low health risks, with minimal concerns regarding carcinogenicity, allergies, or reproductive toxicity. Environmental impacts are also low, with no significant pollutant or bioaccumulation concerns noted. Regulatory bodies do not impose severe restrictions on its use. Overall, it is considered a low-risk ingredient. Safe usage practices should be followed, and alternatives such as other chelating agents may be explored for specific formulations.

Hydroxyethylcellulose

Hydroxyethylcellulose

Low Risk

Hydroxyethylcellulose is a modified cellulose polymer used primarily as a thickening agent and stabilizer in various cosmetic and personal care products. It is soluble in water and helps to improve the texture and viscosity of formulations, enhancing their usability and performance.

Sustai Insights

Hydroxyethylcellulose offers functional benefits such as effective thickening and stabilization in formulations, contributing to product texture. It is generally considered low-risk in terms of health, with minimal concerns regarding carcinogenicity, allergens, or reproductive toxicity. Environmentally, it poses low risks and is not known to be bioaccumulative. Regulatory bodies have not imposed significant restrictions on its use. Safe practices include adhering to recommended concentrations, and while alternatives exist, hydroxyethylcellulose remains a low-risk ingredient overall.

Vegetarian Glycerin

Vegetarian Glycerin

Low Risk

Vegetarian glycerin, also known as glycerol, is a colorless, odorless, and viscous liquid derived from plant sources. It is primarily used as a humectant, solvent, and emollient in various personal care products, helping to retain moisture and improve texture.

Sustai Insights

Vegetarian glycerin offers functional benefits as an effective humectant, promoting hydration and skin smoothness. It is biodegradable and typically sustainably sourced. Health risks associated with glycerin are low, with no significant concerns for carcinogenicity, allergens, or reproductive toxicity. Environmental risks are minimal, and it is not subject to major regulatory warnings. Overall, the risk level for this ingredient is low, making it a safe choice in formulations. Safe usage practices include ensuring proper concentrations in products, and alternatives such as propylene glycol exist but may have differing properties.

Ethylhexylglycerin

Ethylhexylglycerin

Low Risk

Ethylhexylglycerin is a glyceryl ether utilized primarily as a skin-conditioning agent and preservative in cosmetic formulations. It enhances the efficacy of preservatives and serves as a humectant, helping to retain moisture in the skin. This ingredient is commonly found in various personal care products.

Sustai Insights

Ethylhexylglycerin offers functional benefits as an effective preservative and skin-conditioning agent, contributing to product longevity and moisture retention. Health risks are generally low, with minor concerns regarding allergic contact dermatitis and irritant potential. Environmentally, it poses minimal risks, not being recognized as a pollutant or bioaccumulative. Regulatory bodies have imposed few restrictions, indicating its safety for use. Overall, its risk level is assessed as low, making it a viable option in cosmetic formulations. For those seeking alternatives, ingredients like propanediol may serve similar functions with potentially lower irritation profiles.

Hydrolyzed Keratin

Hydrolyzed Keratin

Low Risk

Hydrolyzed keratin is a hydrolysate of keratin, a fibrous protein found in hair, skin, and nails. It is commonly used in cosmetic and personal care products to improve texture and strength, providing conditioning and moisturizing benefits to hair and skin.

Sustai Insights

Hydrolyzed keratin offers functional benefits as a conditioning agent, enhancing the texture and strength of hair and skin, and is often sourced sustainably. Health risks are low, with no significant concerns regarding carcinogenicity or irritancy. Environmental impacts are minimal, and regulatory bodies impose few restrictions. Overall, the risk level is assessed as low, and safe usage practices are recommended. Alternatives like plant-based proteins may offer similar benefits in a more sustainable manner.

Glyoxylic Acid

Glyoxylic Acid

Low Risk

Glyoxylic acid is an organic acid commonly used in various cosmetic and personal care products for its role as a pH adjuster and potential functional agent in formulations.

Sustai Insights

Glyoxylic acid offers functional benefits such as pH adjustment and may enhance product stability. It is not associated with significant health risks, showing low concerns for carcinogenicity, allergies, or reproductive toxicity. Environmentally, it poses minimal pollution risk and is not known to bioaccumulate. Regulatory bodies have not imposed significant restrictions. Overall, the risk level is low, making it a generally safe ingredient with no notable adverse effects.

Water

Water

Low Risk

Water is a clear, colorless liquid essential for various biological processes. It serves as a solvent in formulations, facilitating the dissolution of other ingredients and enhancing product texture and application. Additionally, water plays a crucial role in hydration and is a key component in many cosmetic and personal care products.

Sustai Insights

Water is an effective solvent and hydrator, contributing to the texture and efficacy of formulations. It is biodegradable and generally regarded as safe, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. However, excessive water usage can lead to environmental concerns, particularly regarding resource depletion. Regulatory bodies do not impose restrictions on water use in cosmetics. Overall, the risks associated with water are low, making it a safe and essential ingredient.

Panax gingeng root extract

Tetrasodium Glutamate Diacetate

Low Risk

Tetrasodium glutamate diacetate is a sodium salt of glutamic acid, primarily functioning as a chelating agent in various cosmetic and personal care products. It helps stabilize formulations by binding metal ions, thereby enhancing product efficacy and shelf life.

Sustai Insights

Tetrasodium glutamate diacetate is recognized for its functional benefits in stabilizing formulations and preventing metal ion interference. It poses low health risks, with minimal concerns regarding carcinogenicity, allergies, or reproductive toxicity. Environmental impacts are also low, with no significant pollutant or bioaccumulation concerns noted. Regulatory bodies do not impose severe restrictions on its use. Overall, it is considered a low-risk ingredient. Safe usage practices should be followed, and alternatives such as other chelating agents may be explored for specific formulations.

Hydroxyethylcellulose

Low Risk

Hydroxyethylcellulose is a modified cellulose polymer used primarily as a thickening agent and stabilizer in various cosmetic and personal care products. It is soluble in water and helps to improve the texture and viscosity of formulations, enhancing their usability and performance.

Sustai Insights

Hydroxyethylcellulose offers functional benefits such as effective thickening and stabilization in formulations, contributing to product texture. It is generally considered low-risk in terms of health, with minimal concerns regarding carcinogenicity, allergens, or reproductive toxicity. Environmentally, it poses low risks and is not known to be bioaccumulative. Regulatory bodies have not imposed significant restrictions on its use. Safe practices include adhering to recommended concentrations, and while alternatives exist, hydroxyethylcellulose remains a low-risk ingredient overall.

Vegetarian Glycerin

Low Risk

Vegetarian glycerin, also known as glycerol, is a colorless, odorless, and viscous liquid derived from plant sources. It is primarily used as a humectant, solvent, and emollient in various personal care products, helping to retain moisture and improve texture.

Sustai Insights

Vegetarian glycerin offers functional benefits as an effective humectant, promoting hydration and skin smoothness. It is biodegradable and typically sustainably sourced. Health risks associated with glycerin are low, with no significant concerns for carcinogenicity, allergens, or reproductive toxicity. Environmental risks are minimal, and it is not subject to major regulatory warnings. Overall, the risk level for this ingredient is low, making it a safe choice in formulations. Safe usage practices include ensuring proper concentrations in products, and alternatives such as propylene glycol exist but may have differing properties.

Ethylhexylglycerin

Low Risk

Ethylhexylglycerin is a glyceryl ether utilized primarily as a skin-conditioning agent and preservative in cosmetic formulations. It enhances the efficacy of preservatives and serves as a humectant, helping to retain moisture in the skin. This ingredient is commonly found in various personal care products.

Sustai Insights

Ethylhexylglycerin offers functional benefits as an effective preservative and skin-conditioning agent, contributing to product longevity and moisture retention. Health risks are generally low, with minor concerns regarding allergic contact dermatitis and irritant potential. Environmentally, it poses minimal risks, not being recognized as a pollutant or bioaccumulative. Regulatory bodies have imposed few restrictions, indicating its safety for use. Overall, its risk level is assessed as low, making it a viable option in cosmetic formulations. For those seeking alternatives, ingredients like propanediol may serve similar functions with potentially lower irritation profiles.

Hydrolyzed Keratin

Low Risk

Hydrolyzed keratin is a hydrolysate of keratin, a fibrous protein found in hair, skin, and nails. It is commonly used in cosmetic and personal care products to improve texture and strength, providing conditioning and moisturizing benefits to hair and skin.

Sustai Insights

Hydrolyzed keratin offers functional benefits as a conditioning agent, enhancing the texture and strength of hair and skin, and is often sourced sustainably. Health risks are low, with no significant concerns regarding carcinogenicity or irritancy. Environmental impacts are minimal, and regulatory bodies impose few restrictions. Overall, the risk level is assessed as low, and safe usage practices are recommended. Alternatives like plant-based proteins may offer similar benefits in a more sustainable manner.

Phenoxyethanol

Medium Risk

Phenoxyethanol is a preservative used in cosmetics and personal care products to prevent microbial growth and extend shelf life. It is commonly found in formulations such as lotions, creams, and serums.

Sustai Insights

Phenoxyethanol serves effectively as a preservative, ensuring product stability and safety by inhibiting microbial growth. It is considered to have low health risks regarding carcinogenicity, allergies, and reproductive toxicity. However, moderate use restrictions exist, and regulatory bodies have advised caution in specific applications. Environmental concerns include its potential as a pollutant, although it is not highly bioaccumulative. Overall, the ingredient presents a medium risk level, with safe usage practices recommended and alternative preservatives available for those seeking greener options.

Glyoxylic Acid

Low Risk

Glyoxylic acid is an organic acid commonly used in various cosmetic and personal care products for its role as a pH adjuster and potential functional agent in formulations.

Sustai Insights

Glyoxylic acid offers functional benefits such as pH adjustment and may enhance product stability. It is not associated with significant health risks, showing low concerns for carcinogenicity, allergies, or reproductive toxicity. Environmentally, it poses minimal pollution risk and is not known to bioaccumulate. Regulatory bodies have not imposed significant restrictions. Overall, the risk level is low, making it a generally safe ingredient with no notable adverse effects.

Water

Low Risk

Water is a clear, colorless liquid essential for various biological processes. It serves as a solvent in formulations, facilitating the dissolution of other ingredients and enhancing product texture and application. Additionally, water plays a crucial role in hydration and is a key component in many cosmetic and personal care products.

Sustai Insights

Water is an effective solvent and hydrator, contributing to the texture and efficacy of formulations. It is biodegradable and generally regarded as safe, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. However, excessive water usage can lead to environmental concerns, particularly regarding resource depletion. Regulatory bodies do not impose restrictions on water use in cosmetics. Overall, the risks associated with water are low, making it a safe and essential ingredient.

Discover the transformative power of Madison Reed Prime for Perfection, a gentle hair color primer designed to elevate your coloring experience. This essential pre-color step ensures flawless, vibrant hair color while nurturing your locks with a nourishing formula.

  • Enhanced Color Results: Preps hair by removing buildup, leading to fresh, true-color results without dullness or darkness.
  • Healthy Hair Foundation: The paraben-free, ammonia-free formula creates a smooth base, allowing optimal color absorption for healthier-looking hair.
  • Effective and Easy to Use: Suitable for every color application, simply apply to dry hair 24-48 hours before coloring for best results.
  • Included Accessories: Each tube comes with gloves and a protective cap, providing everything you need for an effortless application.
  • Ethical Commitment: Madison Reed is dedicated to creating luxurious hair color with better ingredients, ensuring cruelty-free practices and a positive impact on the community.

  1. Prepare Hair: Start with dry hair, ensuring it is free from any styling products or oils for best results.
  2. Apply Primer: Dispense a generous amount of the Hair Primer into hands and distribute evenly throughout hair, focusing on lengths and ends.
  3. Comb Through: Use a wide-tooth comb to ensure even coverage and detangle hair, creating a smooth base for styling.
  4. Style as Desired: Proceed with your usual styling routine, such as blow-drying, curling, or straightening, to achieve your desired look.
  5. Enjoy the Results: Experience enhanced smoothness and manageability, making hair easier to style and maintain throughout the day.
  6. Optional Sustainability Tip: For eco-friendly practices, consider reusing the gloves included in the kit for other household tasks and dispose of the packaging responsibly.
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Recommended Products

Discover the transformative power of Madison Reed Prime for Perfection, a gentle hair color primer designed to elevate your coloring experience. This essential pre-color step ensures flawless, vibrant hair color while nurturing your locks with a nourishing formula.

  • Enhanced Color Results: Preps hair by removing buildup, leading to fresh, true-color results without dullness or darkness.
  • Healthy Hair Foundation: The paraben-free, ammonia-free formula creates a smooth base, allowing optimal color absorption for healthier-looking hair.
  • Effective and Easy to Use: Suitable for every color application, simply apply to dry hair 24-48 hours before coloring for best results.
  • Included Accessories: Each tube comes with gloves and a protective cap, providing everything you need for an effortless application.
  • Ethical Commitment: Madison Reed is dedicated to creating luxurious hair color with better ingredients, ensuring cruelty-free practices and a positive impact on the community.

  1. Prepare Hair: Start with dry hair, ensuring it is free from any styling products or oils for best results.
  2. Apply Primer: Dispense a generous amount of the Hair Primer into hands and distribute evenly throughout hair, focusing on lengths and ends.
  3. Comb Through: Use a wide-tooth comb to ensure even coverage and detangle hair, creating a smooth base for styling.
  4. Style as Desired: Proceed with your usual styling routine, such as blow-drying, curling, or straightening, to achieve your desired look.
  5. Enjoy the Results: Experience enhanced smoothness and manageability, making hair easier to style and maintain throughout the day.
  6. Optional Sustainability Tip: For eco-friendly practices, consider reusing the gloves included in the kit for other household tasks and dispose of the packaging responsibly.

Customer Reviews

3.8(106)

Customers’ View

Customers generally appreciate the effectiveness of the Hair Primer in preparing hair for color application. Many users highlight its ability to remove buildup, resulting in a more vibrant and true-to-tone hair color, with one reviewer noting it lightened their hair significantly without causing damage. The gentle formula, free from parabens and ammonia, aligns well with the values of environmentally and health-conscious consumers. However, some customers found the product's watery consistency challenging to apply and noted the application process could be time-consuming. Overall, users find this product beneficial for maintaining hair health and achieving desirable color results.

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