SWEED Cloud Mascara - Maximum Volume & Length, Vegan & Cruelty-Free - Black, 0.4 oz

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Experience the transformative power of SWEED Cloud Mascara, a clean beauty essential that enhances your lashes with maximum volume and limitless length. This vegan, cruelty-free mascara is designed for health-conscious consumers who prioritize effective, safe makeup solutions.

  • Maximum Volume, Limitless Length: The unique wand delivers stunning volume and separates each lash for a dramatic effect that lasts all day.
  • Flake-Free & Buildable Formula: Enjoy a lightweight, flexible formula that builds easily without clumping or smudging, leaving your lashes looking glossy and beautifully curled.
  • Gentle Removal: Effortlessly remove your mascara without scrubbing, thanks to its water-resistant yet easily removable formula.
  • Clean Ingredients: Free from harmful chemicals like sulfates, parabens, and phthalates, this mascara ensures a safe application for sensitive eyes.
  • Ethical Brand Commitment: SWEED Beauty is celebrated by makeup artists globally for its commitment to clean, professional-quality products, making it a trustworthy choice for conscious consumers.

  1. Start with Clean Lashes: Ensure your lashes are free from any makeup or residue for optimal application.
  2. Shake the Tube: Gently shake the mascara tube to mix the formula before use.
  3. Remove Excess Product: Wipe the wand on the edge of the tube to remove excess mascara for a clump-free application.
  4. Apply to Base: Begin at the base of your lashes and wiggle the wand back and forth to coat them evenly.
  5. Lengthen & Volume: Sweep the wand upward to lengthen and volumize your lashes, using additional coats as desired.
  6. Focus on the Tips: For added length, concentrate on the tips of your lashes with the wand.
  7. Use the Wand's Tip: Use the tip of the wand to reach smaller lashes in the inner corners and lower lash line.
  8. Allow to Dry: Let the mascara dry completely before applying additional coats or eye makeup.
  9. Remove Gently: At the end of the day, use a gentle makeup remover to easily take off the mascara without scrubbing.
Buy on Amazon $31.50

Experience the transformative power of SWEED Cloud Mascara, a clean beauty essential that enhances your lashes with maximum volume and limitless length. This vegan, cruelty-free mascara is designed for health-conscious consumers who prioritize effective, safe makeup solutions.

  • Maximum Volume, Limitless Length: The unique wand delivers stunning volume and separates each lash for a dramatic effect that lasts all day.
  • Flake-Free & Buildable Formula: Enjoy a lightweight, flexible formula that builds easily without clumping or smudging, leaving your lashes looking glossy and beautifully curled.
  • Gentle Removal: Effortlessly remove your mascara without scrubbing, thanks to its water-resistant yet easily removable formula.
  • Clean Ingredients: Free from harmful chemicals like sulfates, parabens, and phthalates, this mascara ensures a safe application for sensitive eyes.
  • Ethical Brand Commitment: SWEED Beauty is celebrated by makeup artists globally for its commitment to clean, professional-quality products, making it a trustworthy choice for conscious consumers.

  1. Start with Clean Lashes: Ensure your lashes are free from any makeup or residue for optimal application.
  2. Shake the Tube: Gently shake the mascara tube to mix the formula before use.
  3. Remove Excess Product: Wipe the wand on the edge of the tube to remove excess mascara for a clump-free application.
  4. Apply to Base: Begin at the base of your lashes and wiggle the wand back and forth to coat them evenly.
  5. Lengthen & Volume: Sweep the wand upward to lengthen and volumize your lashes, using additional coats as desired.
  6. Focus on the Tips: For added length, concentrate on the tips of your lashes with the wand.
  7. Use the Wand's Tip: Use the tip of the wand to reach smaller lashes in the inner corners and lower lash line.
  8. Allow to Dry: Let the mascara dry completely before applying additional coats or eye makeup.
  9. Remove Gently: At the end of the day, use a gentle makeup remover to easily take off the mascara without scrubbing.

Customer Reviews

Star
4.4(39)

Customers’ View

Customers appreciate the effectiveness and clean formulation of this mascara, which is both vegan and cruelty-free. Many users highlight its ability to lengthen and volumize lashes without causing irritation or flaking, making it a favorable choice for sensitive eyes. One reviewer noted, 'It goes on so smooth. No clumps,' emphasizing the pleasant application experience. The unique applicator design is also praised for preventing clumps, contributing to a polished look. While some users mentioned that the price was higher compared to other options, they acknowledged the mascara's performance as worth it, stating it works well and washes off easily. Overall, customers find this mascara aligns with their values of using clean, ethical beauty products while delivering satisfactory results.

AI-generated from the text of customer reviews

Customer Reviews

Based on 6 reviews
50%
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33%
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17%
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r
reviewer
Love the applicator

I feel so fancy testing out a premium mascara, but what really drew me to it is the applicator. I like this kind the best because it's better (for me) to prevent clumps. This goes on easy and looks great. My lashes definitely look longer. It didn't flake.
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P
Patty i.C.
Worked well and washed off easily

Although this mascara goes on nicely and washes off easily, I found the price to be exhorbitant. I am not a vegan, so I may not appreciate that aspect of the marketing, but in the past, I have used mascaras that were cruelty free and vegan that cost 5 times less and I have received comparable results (long lasting, easily removeable, thickens and colors lashes) in the past, so I personally cannot justify the $30 price tag for this product. If you can, go for it....the mascara performs well.Side note: I have been a Vine member for over a year and I give totally honest reviews. To earn 5 stars, the products I review have to be really well made, perform extremely well, and have a decent price point. I have no qualms coming back to revise my reviews if products fail to perform or turn out to be junk.
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M
M F.
Nicely performing application, result pretty good

I'm still on a quest for my own mascara holy grail for thick and only semi curled lashes. I want curl/lift, plus some fan effect, and just a touch of volume. My lashes are medium in density/thickness, so I'm okay there.I LOVE that this mascara is not "goopy." It almost seems dry, if you touch the wand to the skin, you won't see much. You have to wiggle it in your lashes to get them coated. The wand is stiff/spiky kind, so be a bit careful, but I didn't poke myself like I actually sometimes do.This has volume and length, no lift. So it's not perfect, but it performs. The removal is so-so. I have to use micellar water followed by a microfiber towel. This is not a wash-your-face in the shower situation.The packaging is cute, but chunky, which I don't prefer. Can definitely be a "cute" vibe though!
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A
Anna C.
Didn’t think I was gonna like it.

Turned out to be great! I usually go for the bigger fluffy brushes. But this stuff is amazing, lasted all day. My only thing I would say is that it’s not waterproof
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M
Marlen
Hit!

Best mascara for the long time!
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