
Not Your Mother's Blonde Moment Treatment Shampoo - Hydrates, Neutralizes Brassiness - 8 oz


Methylchloroisothiazolinone
High RiskMethylchloroisothiazolinone is a widely-used preservative known for its effectiveness in preventing microbial growth in various personal care and household products. It functions primarily as a biocide and is often combined with methylisothiazolinone to enhance preservation efficacy.
Sustai Insights
Methylchloroisothiazolinone is an effective preservative that helps extend product shelf life and maintain safety against microbial contamination. However, it has been associated with moderate allergic reactions and skin irritation, with potential for enhanced skin absorption. Regulatory bodies have imposed high usage restrictions due to these concerns, categorizing it as having a high overall risk. Safe usage practices are essential, and alternatives such as ethylhexylglycerin may be considered for those seeking lower-risk preservative options.
Methylisothiazolinone
High RiskMethylisothiazolinone is a widely-used preservative in cosmetic and personal care products, known for its antimicrobial properties. It helps prevent the growth of bacteria and fungi, extending the shelf life of formulations. It is often used in leave-on and rinse-off products, including lotions and shampoos.
Sustai Insights
Methylisothiazolinone serves as an effective preservative, combating microbial growth in various personal care items. However, it is associated with a high risk of allergic reactions and skin sensitization, especially in individuals exposed repeatedly. Regulatory bodies have imposed use restrictions due to these health concerns. Additionally, while it is not considered a carcinogen, its environmental impact includes potential pollutant characteristics. Overall, the risk associated with methylisothiazolinone is high, prompting caution and consideration of safer alternatives.
Fragrance
High RiskFragrance refers to a mixture of aromatic compounds used in products to provide scent. It is commonly listed as 'fragrance' or 'parfum' on product labels and can serve various functions, including enhancing user experience and masking undesirable odors.
Sustai Insights
Fragrance offers functional benefits by improving product appeal; however, it poses significant health risks, notably a high likelihood of causing allergies and allergic contact dermatitis. Environmental risks include potential pollution and endocrine disruption, though its overall carcinogenicity is low. Regulatory bodies have noted concerns regarding its use, leading to a high-risk classification. Safe usage practices should be observed, and alternatives such as natural essential oils are recommended for those sensitive to synthetic fragrances.
Glycerin
Medium RiskGlycerin (also called glycerol) is a naturally occurring compound commonly used in personal care and cosmetic products. It functions as a humectant, attracting moisture to the skin, and is also utilized as a solvent and emollient to enhance product texture and stability.
Sustai Insights
Glycerin is valued for its effective moisturizing properties and biodegradability, making it a widely accepted ingredient in formulations. It poses low health risks, including low concerns for carcinogenicity and allergies. However, moderate use restrictions exist due to regulatory guidelines. While glycerin does not significantly contribute to environmental pollution, its production process should be ethically sourced. Overall, glycerin holds a medium risk level, emphasizing the importance of safe usage practices and considering sustainable alternatives.
Citric Acid
Medium RiskCitric acid is an alpha hydroxy acid used in personal care products primarily for its role as a pH adjuster and natural preservative. It occurs naturally in citrus fruits and is commonly utilized in various formulations for its chelating properties and mild exfoliation benefits.
Sustai Insights
Citric acid offers functional benefits as an effective preservative and pH stabilizer, contributing to product longevity and stability. It is biodegradable and derived from renewable sources. Health risks are low, with minimal concerns regarding carcinogenicity, allergies, and reproductive toxicity. However, moderate use restrictions exist due to potential irritation at high concentrations. Environmental risks are limited, as citric acid is not known to accumulate in ecosystems. Regulatory agencies have no significant advisories against its use. Overall, it is assessed as a medium-risk ingredient, with safe usage practices recommended and alternatives available.
Sodium Cocoyl Isethionate
Low RiskSodium cocoyl isethionate is a surfactant derived from coconut oil, commonly used in cosmetic formulations. It functions as a cleansing and foaming agent, contributing to the texture and effectiveness of personal care products such as shampoos and body washes. It helps to remove dirt and oils from the skin and hair.
Sustai Insights
Sodium cocoyl isethionate offers functional benefits as a gentle surfactant that effectively cleanses without stripping moisture. It is biodegradable and derived from renewable sources, enhancing its sustainability profile. Health risks are low, with minimal potential for irritation or allergies noted. Regulatory bodies have not imposed significant restrictions, indicating a favorable risk assessment overall. Usage should be within recommended concentrations to maintain safety. Alternatives include milder surfactants like decyl glucoside for those seeking gentler options. Overall, the ingredient is assessed to have a low risk.
Peg 120 Methyl Glucose Dioleate
Low RiskPEG-120 methyl glucose dioleate is a polyethylene glycol derivative of methyl glucose and oleic acid, primarily used as an emulsifier and surfactant in cosmetic and personal care products. It helps to stabilize formulations by allowing water and oils to mix effectively.
Sustai Insights
PEG-120 methyl glucose dioleate serves effectively as an emulsifier, enhancing product stability and texture. It is low-risk concerning carcinogenicity, allergies, and reproductive toxicity, according to regulatory assessments. However, concerns about contamination exist, necessitating cautious sourcing. Environmentally, it poses low risks, lacking bioaccumulation potential. Regulatory bodies have not issued significant warnings, supporting its low-risk classification overall. Safe usage practices should be followed, and alternatives may include plant-based emulsifiers for those seeking more sustainable options.
Quaternium 80
Low RiskQuaternium-80 is a quaternary ammonium salt commonly used in personal care and cosmetic products as a conditioning agent and surfactant. It helps to improve the texture and manageability of hair and skin by reducing static and providing a soft feel.
Sustai Insights
Quaternium-80 offers functional benefits as a conditioning agent, enhancing the sensory attributes of products. It is not associated with significant health risks, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. Environmentally, it poses low risks of pollution and bioaccumulation. Regulatory bodies do not currently impose restrictions on its use. Overall, it is considered a low-risk ingredient, with safe usage practices advised, and potential alternatives include other conditioning agents derived from more sustainable sources.
Sodium Lauroyl Methyl Isethionate
Low RiskSodium lauroyl methyl isethionate is a surfactant and cleansing agent commonly used in cosmetic products. It is derived from natural sources and functions primarily to create lather and enhance the cleansing properties of formulations, making it effective in shampoos and body washes.
Sustai Insights
Sodium lauroyl methyl isethionate provides effective cleansing and lathering properties, making it beneficial in personal care products. It is considered biodegradable and has low allergenic potential, posing minimal health risks, including low concerns for carcinogenicity and irritation. Regulatory assessments indicate no significant restrictions, supporting its safe use. Environmental risks are minimal, with no evidence of bioaccumulation or ecotoxicity. Overall, the ingredient is assessed as low risk, with safe usage practices recommended. Alternatives include milder surfactants derived from plant sources.
Cocamidopropyl Hydroxysultaine
Low RiskCocamidopropyl hydroxysultaine is a synthetic skin and hair conditioning agent commonly used in personal care products. It functions primarily as a surfactant, providing foaming and emulsifying properties, while also contributing to the conditioning of hair and skin.
Sustai Insights
Cocamidopropyl hydroxysultaine offers functional benefits as a mild surfactant and conditioning agent, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. It is generally regarded as safe with low irritation potential. Environmental assessments indicate low pollutant potential and minimal bioaccumulation. Regulatory bodies have not imposed significant restrictions on its use, aligning with low risk levels overall. Safe usage is advised, particularly for sensitive populations, and alternative gentle surfactants may be considered for those seeking greener options. In conclusion, this ingredient is classified as low risk.
Glycol Distearate
Low RiskGlycol distearate is a compound derived from stearic acid and ethylene glycol, primarily used as an emulsifier and thickening agent in cosmetic formulations. It helps to stabilize emulsions and improve the texture of products, allowing for better application and consistency.
Sustai Insights
Glycol distearate offers functional benefits as an effective emulsifier, enhancing product stability and texture. It is generally regarded as safe, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. However, attention is warranted regarding cumulative exposure from multiple sources. While it poses minimal health and environmental risks, users should adhere to recommended usage levels. Overall, the risk level is assessed as low, with no significant regulatory warnings or restrictions.
Oryza Sativa (Rice) Extract
Low RiskOryza sativa (rice) extract is an extract of the rice plant, commonly used in cosmetic and personal care products for its moisturizing and soothing properties. It often functions as an emollient, providing hydration to the skin and enhancing the texture of formulations.
Sustai Insights
Oryza sativa (rice) extract offers functional benefits such as skin hydration and texture enhancement. It is generally considered safe, with low concerns for carcinogenicity, allergenic potential, and developmental toxicity. However, contamination concerns have been noted. While the extract poses minimal environmental risks, its production should ensure sustainable practices. Regulatory status indicates it is not restricted. Overall, the risk level is low, making it a viable ingredient in formulations.
Polyquaternium 10
Low RiskPolyquaternium-10 is a synthetic polymer used primarily as a conditioning agent in cosmetic products. It enhances the texture and feel of hair and skin, providing moisture retention and improved manageability. This ingredient is known for its film-forming properties, which can help reduce frizz and static.
Sustai Insights
Polyquaternium-10 offers functional benefits in enhancing moisture retention and improving product texture. It is considered to have low health risks, with minimal concerns regarding carcinogenicity, allergenic potential, and neurotoxicity. Environmentally, it poses low ecotoxicity and is not known to bioaccumulate. Regulatory assessments indicate no significant restrictions, categorizing it as low risk overall. For safe use, it is recommended to follow product guidelines. Alternatives include natural conditioning agents like guar gum or xanthan gum for those seeking plant-based options.
Water
Low RiskWater is a clear, colorless liquid essential for various biological processes. It serves as a solvent in formulations, facilitating the dissolution of other ingredients and enhancing product texture and application. Additionally, water plays a crucial role in hydration and is a key component in many cosmetic and personal care products.
Sustai Insights
Water is an effective solvent and hydrator, contributing to the texture and efficacy of formulations. It is biodegradable and generally regarded as safe, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. However, excessive water usage can lead to environmental concerns, particularly regarding resource depletion. Regulatory bodies do not impose restrictions on water use in cosmetics. Overall, the risks associated with water are low, making it a safe and essential ingredient.
Sodium Cocoyl Isethionate
Low RiskSodium cocoyl isethionate is a surfactant derived from coconut oil, commonly used in cosmetic formulations. It functions as a cleansing and foaming agent, contributing to the texture and effectiveness of personal care products such as shampoos and body washes. It helps to remove dirt and oils from the skin and hair.
Sustai Insights
Sodium cocoyl isethionate offers functional benefits as a gentle surfactant that effectively cleanses without stripping moisture. It is biodegradable and derived from renewable sources, enhancing its sustainability profile. Health risks are low, with minimal potential for irritation or allergies noted. Regulatory bodies have not imposed significant restrictions, indicating a favorable risk assessment overall. Usage should be within recommended concentrations to maintain safety. Alternatives include milder surfactants like decyl glucoside for those seeking gentler options. Overall, the ingredient is assessed to have a low risk.
Peg 120 Methyl Glucose Dioleate
Low RiskPEG-120 methyl glucose dioleate is a polyethylene glycol derivative of methyl glucose and oleic acid, primarily used as an emulsifier and surfactant in cosmetic and personal care products. It helps to stabilize formulations by allowing water and oils to mix effectively.
Sustai Insights
PEG-120 methyl glucose dioleate serves effectively as an emulsifier, enhancing product stability and texture. It is low-risk concerning carcinogenicity, allergies, and reproductive toxicity, according to regulatory assessments. However, concerns about contamination exist, necessitating cautious sourcing. Environmentally, it poses low risks, lacking bioaccumulation potential. Regulatory bodies have not issued significant warnings, supporting its low-risk classification overall. Safe usage practices should be followed, and alternatives may include plant-based emulsifiers for those seeking more sustainable options.
Quaternium 80
Low RiskQuaternium-80 is a quaternary ammonium salt commonly used in personal care and cosmetic products as a conditioning agent and surfactant. It helps to improve the texture and manageability of hair and skin by reducing static and providing a soft feel.
Sustai Insights
Quaternium-80 offers functional benefits as a conditioning agent, enhancing the sensory attributes of products. It is not associated with significant health risks, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. Environmentally, it poses low risks of pollution and bioaccumulation. Regulatory bodies do not currently impose restrictions on its use. Overall, it is considered a low-risk ingredient, with safe usage practices advised, and potential alternatives include other conditioning agents derived from more sustainable sources.
Sodium Lauroyl Methyl Isethionate
Low RiskSodium lauroyl methyl isethionate is a surfactant and cleansing agent commonly used in cosmetic products. It is derived from natural sources and functions primarily to create lather and enhance the cleansing properties of formulations, making it effective in shampoos and body washes.
Sustai Insights
Sodium lauroyl methyl isethionate provides effective cleansing and lathering properties, making it beneficial in personal care products. It is considered biodegradable and has low allergenic potential, posing minimal health risks, including low concerns for carcinogenicity and irritation. Regulatory assessments indicate no significant restrictions, supporting its safe use. Environmental risks are minimal, with no evidence of bioaccumulation or ecotoxicity. Overall, the ingredient is assessed as low risk, with safe usage practices recommended. Alternatives include milder surfactants derived from plant sources.
Methylchloroisothiazolinone
High RiskMethylchloroisothiazolinone is a widely-used preservative known for its effectiveness in preventing microbial growth in various personal care and household products. It functions primarily as a biocide and is often combined with methylisothiazolinone to enhance preservation efficacy.
Sustai Insights
Methylchloroisothiazolinone is an effective preservative that helps extend product shelf life and maintain safety against microbial contamination. However, it has been associated with moderate allergic reactions and skin irritation, with potential for enhanced skin absorption. Regulatory bodies have imposed high usage restrictions due to these concerns, categorizing it as having a high overall risk. Safe usage practices are essential, and alternatives such as ethylhexylglycerin may be considered for those seeking lower-risk preservative options.
Cocamidopropyl Hydroxysultaine
Low RiskCocamidopropyl hydroxysultaine is a synthetic skin and hair conditioning agent commonly used in personal care products. It functions primarily as a surfactant, providing foaming and emulsifying properties, while also contributing to the conditioning of hair and skin.
Sustai Insights
Cocamidopropyl hydroxysultaine offers functional benefits as a mild surfactant and conditioning agent, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. It is generally regarded as safe with low irritation potential. Environmental assessments indicate low pollutant potential and minimal bioaccumulation. Regulatory bodies have not imposed significant restrictions on its use, aligning with low risk levels overall. Safe usage is advised, particularly for sensitive populations, and alternative gentle surfactants may be considered for those seeking greener options. In conclusion, this ingredient is classified as low risk.
Glycol Distearate
Low RiskGlycol distearate is a compound derived from stearic acid and ethylene glycol, primarily used as an emulsifier and thickening agent in cosmetic formulations. It helps to stabilize emulsions and improve the texture of products, allowing for better application and consistency.
Sustai Insights
Glycol distearate offers functional benefits as an effective emulsifier, enhancing product stability and texture. It is generally regarded as safe, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. However, attention is warranted regarding cumulative exposure from multiple sources. While it poses minimal health and environmental risks, users should adhere to recommended usage levels. Overall, the risk level is assessed as low, with no significant regulatory warnings or restrictions.
Oryza Sativa (Rice) Extract
Low RiskOryza sativa (rice) extract is an extract of the rice plant, commonly used in cosmetic and personal care products for its moisturizing and soothing properties. It often functions as an emollient, providing hydration to the skin and enhancing the texture of formulations.
Sustai Insights
Oryza sativa (rice) extract offers functional benefits such as skin hydration and texture enhancement. It is generally considered safe, with low concerns for carcinogenicity, allergenic potential, and developmental toxicity. However, contamination concerns have been noted. While the extract poses minimal environmental risks, its production should ensure sustainable practices. Regulatory status indicates it is not restricted. Overall, the risk level is low, making it a viable ingredient in formulations.
Methylisothiazolinone
High RiskMethylisothiazolinone is a widely-used preservative in cosmetic and personal care products, known for its antimicrobial properties. It helps prevent the growth of bacteria and fungi, extending the shelf life of formulations. It is often used in leave-on and rinse-off products, including lotions and shampoos.
Sustai Insights
Methylisothiazolinone serves as an effective preservative, combating microbial growth in various personal care items. However, it is associated with a high risk of allergic reactions and skin sensitization, especially in individuals exposed repeatedly. Regulatory bodies have imposed use restrictions due to these health concerns. Additionally, while it is not considered a carcinogen, its environmental impact includes potential pollutant characteristics. Overall, the risk associated with methylisothiazolinone is high, prompting caution and consideration of safer alternatives.
Polyquaternium 10
Low RiskPolyquaternium-10 is a synthetic polymer used primarily as a conditioning agent in cosmetic products. It enhances the texture and feel of hair and skin, providing moisture retention and improved manageability. This ingredient is known for its film-forming properties, which can help reduce frizz and static.
Sustai Insights
Polyquaternium-10 offers functional benefits in enhancing moisture retention and improving product texture. It is considered to have low health risks, with minimal concerns regarding carcinogenicity, allergenic potential, and neurotoxicity. Environmentally, it poses low ecotoxicity and is not known to bioaccumulate. Regulatory assessments indicate no significant restrictions, categorizing it as low risk overall. For safe use, it is recommended to follow product guidelines. Alternatives include natural conditioning agents like guar gum or xanthan gum for those seeking plant-based options.
Water
Low RiskWater is a clear, colorless liquid essential for various biological processes. It serves as a solvent in formulations, facilitating the dissolution of other ingredients and enhancing product texture and application. Additionally, water plays a crucial role in hydration and is a key component in many cosmetic and personal care products.
Sustai Insights
Water is an effective solvent and hydrator, contributing to the texture and efficacy of formulations. It is biodegradable and generally regarded as safe, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. However, excessive water usage can lead to environmental concerns, particularly regarding resource depletion. Regulatory bodies do not impose restrictions on water use in cosmetics. Overall, the risks associated with water are low, making it a safe and essential ingredient.
Glycerin
Medium RiskGlycerin (also called glycerol) is a naturally occurring compound commonly used in personal care and cosmetic products. It functions as a humectant, attracting moisture to the skin, and is also utilized as a solvent and emollient to enhance product texture and stability.
Sustai Insights
Glycerin is valued for its effective moisturizing properties and biodegradability, making it a widely accepted ingredient in formulations. It poses low health risks, including low concerns for carcinogenicity and allergies. However, moderate use restrictions exist due to regulatory guidelines. While glycerin does not significantly contribute to environmental pollution, its production process should be ethically sourced. Overall, glycerin holds a medium risk level, emphasizing the importance of safe usage practices and considering sustainable alternatives.
Fragrance
High RiskFragrance refers to a mixture of aromatic compounds used in products to provide scent. It is commonly listed as 'fragrance' or 'parfum' on product labels and can serve various functions, including enhancing user experience and masking undesirable odors.
Sustai Insights
Fragrance offers functional benefits by improving product appeal; however, it poses significant health risks, notably a high likelihood of causing allergies and allergic contact dermatitis. Environmental risks include potential pollution and endocrine disruption, though its overall carcinogenicity is low. Regulatory bodies have noted concerns regarding its use, leading to a high-risk classification. Safe usage practices should be observed, and alternatives such as natural essential oils are recommended for those sensitive to synthetic fragrances.
Citric Acid
Medium RiskCitric acid is an alpha hydroxy acid used in personal care products primarily for its role as a pH adjuster and natural preservative. It occurs naturally in citrus fruits and is commonly utilized in various formulations for its chelating properties and mild exfoliation benefits.
Sustai Insights
Citric acid offers functional benefits as an effective preservative and pH stabilizer, contributing to product longevity and stability. It is biodegradable and derived from renewable sources. Health risks are low, with minimal concerns regarding carcinogenicity, allergies, and reproductive toxicity. However, moderate use restrictions exist due to potential irritation at high concentrations. Environmental risks are limited, as citric acid is not known to accumulate in ecosystems. Regulatory agencies have no significant advisories against its use. Overall, it is assessed as a medium-risk ingredient, with safe usage practices recommended and alternatives available.
Experience the transformative power of Not Your Mothers Blonde Moment Treatment Shampoo. This 8 Oz shampoo not only hydrates and revitalizes dry, damaged hair but also effectively neutralizes and prevents brassiness, making it ideal for maintaining vibrant blonde tones.
- Soothes Dry and Damaged Hair: Enriched with hydrating ingredients to restore moisture and shine to your hair, leaving it feeling soft and manageable.
- Hydrates and Revitalizes: Provides deep nourishment, making hair healthier and promoting a vibrant, radiant look.
- Neutralizes Brassiness: Formulated to combat unwanted yellow and brassy tones, keeping your blonde looking fresh and bright.
- Easy Application: Simple steps ensure effective cleaning and care, with a rich lather that thoroughly cleanses without stripping essential oils.
- Sustainable Choice: Not Your Mothers prioritizes ethical practices, ensuring that your hair care routine supports a healthier planet.
This shampoo is perfect for environmentally conscious consumers who value both hair health and sustainability.
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Recommended Products
Experience the transformative power of Not Your Mothers Blonde Moment Treatment Shampoo. This 8 Oz shampoo not only hydrates and revitalizes dry, damaged hair but also effectively neutralizes and prevents brassiness, making it ideal for maintaining vibrant blonde tones.
- Soothes Dry and Damaged Hair: Enriched with hydrating ingredients to restore moisture and shine to your hair, leaving it feeling soft and manageable.
- Hydrates and Revitalizes: Provides deep nourishment, making hair healthier and promoting a vibrant, radiant look.
- Neutralizes Brassiness: Formulated to combat unwanted yellow and brassy tones, keeping your blonde looking fresh and bright.
- Easy Application: Simple steps ensure effective cleaning and care, with a rich lather that thoroughly cleanses without stripping essential oils.
- Sustainable Choice: Not Your Mothers prioritizes ethical practices, ensuring that your hair care routine supports a healthier planet.
This shampoo is perfect for environmentally conscious consumers who value both hair health and sustainability.

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Customer Reviews

Customers’ View
Customers generally appreciate the effectiveness and affordability of Not Your Mother's Blonde Treatment Shampoo. Many users highlight its success in neutralizing brassiness, with comments like, "It really does decrease the brassiness a ton," showcasing its ability to brighten blonde hair. The pleasant scent also receives positive remarks, with users noting it "smells nice and lathers well." Moreover, customers value the shampoo's deep hydration properties, stating it leaves hair feeling soft and manageable. However, there are mixed feelings regarding its drying effects, with some users indicating it may require a conditioner for added moisture. Overall, this shampoo aligns with health-conscious and eco-friendly values, using sustainable ingredients while providing good value for money.
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