Not Your Mother's Naturals Curl Defining Shampoo - Enhances Bounce, 98% Natural Ingredients - 16oz

Eyes
100+
viewed
Green Heart
100+
liked

Sulfate-Free

Sulfate-Free

Glass

700+ searched

Products formulated without sulfates, harsh detergents that can strip moisture or irritate skin. Common in shampoos and cleansers for gentle care.

Sulfate-Free

Glass

700+searched

Products formulated without sulfates, harsh detergents that can strip moisture or irritate skin. Common in shampoos and cleansers for gentle care.

Natural Ingredients

Natural Ingredients

Glass

40K+ searched

Highlights products formulated with raw materials derived from natural sources, avoiding synthetic chemicals and promoting eco-friendly, healthier alternatives.

Natural Ingredients

Glass

40K+searched

Highlights products formulated with raw materials derived from natural sources, avoiding synthetic chemicals and promoting eco-friendly, healthier alternatives.

Fragrance

Fragrance

High Risk

Fragrance refers to a mixture of aromatic compounds used in products to provide scent. It is commonly listed as 'fragrance' or 'parfum' on product labels and can serve various functions, including enhancing user experience and masking undesirable odors.

Sustai Insights

Fragrance offers functional benefits by improving product appeal; however, it poses significant health risks, notably a high likelihood of causing allergies and allergic contact dermatitis. Environmental risks include potential pollution and endocrine disruption, though its overall carcinogenicity is low. Regulatory bodies have noted concerns regarding its use, leading to a high-risk classification. Safe usage practices should be observed, and alternatives such as natural essential oils are recommended for those sensitive to synthetic fragrances.

Glycerin

Glycerin

Medium Risk

Glycerin (also called glycerol) is a naturally occurring compound commonly used in personal care and cosmetic products. It functions as a humectant, attracting moisture to the skin, and is also utilized as a solvent and emollient to enhance product texture and stability.

Sustai Insights

Glycerin is valued for its effective moisturizing properties and biodegradability, making it a widely accepted ingredient in formulations. It poses low health risks, including low concerns for carcinogenicity and allergies. However, moderate use restrictions exist due to regulatory guidelines. While glycerin does not significantly contribute to environmental pollution, its production process should be ethically sourced. Overall, glycerin holds a medium risk level, emphasizing the importance of safe usage practices and considering sustainable alternatives.

Phenoxyethanol

Phenoxyethanol

Medium Risk

Phenoxyethanol is a preservative used in cosmetics and personal care products to prevent microbial growth and extend shelf life. It is commonly found in formulations such as lotions, creams, and serums.

Sustai Insights

Phenoxyethanol serves effectively as a preservative, ensuring product stability and safety by inhibiting microbial growth. It is considered to have low health risks regarding carcinogenicity, allergies, and reproductive toxicity. However, moderate use restrictions exist, and regulatory bodies have advised caution in specific applications. Environmental concerns include its potential as a pollutant, although it is not highly bioaccumulative. Overall, the ingredient presents a medium risk level, with safe usage practices recommended and alternative preservatives available for those seeking greener options.

Sodium Cocoyl Isethionate

Sodium Cocoyl Isethionate

Low Risk

Sodium cocoyl isethionate is a surfactant derived from coconut oil, commonly used in cosmetic formulations. It functions as a cleansing and foaming agent, contributing to the texture and effectiveness of personal care products such as shampoos and body washes. It helps to remove dirt and oils from the skin and hair.

Sustai Insights

Sodium cocoyl isethionate offers functional benefits as a gentle surfactant that effectively cleanses without stripping moisture. It is biodegradable and derived from renewable sources, enhancing its sustainability profile. Health risks are low, with minimal potential for irritation or allergies noted. Regulatory bodies have not imposed significant restrictions, indicating a favorable risk assessment overall. Usage should be within recommended concentrations to maintain safety. Alternatives include milder surfactants like decyl glucoside for those seeking gentler options. Overall, the ingredient is assessed to have a low risk.

Gardenia Tahitensis Flower Extract

Gardenia Tahitensis Flower Extract

Low Risk

Gardenia tahitensis flower extract is an extract derived from the flowers of the Gardenia tahitensis plant, commonly used in cosmetic and personal care products for its fragrance and potential skin benefits.

Sustai Insights

Gardenia tahitensis flower extract offers functional benefits primarily as a fragrance agent in formulations, contributing to sensory appeal. It is considered low-risk for health concerns, including carcinogenicity and allergenic potential, and is not currently subject to regulatory restrictions. Environmental risks are minimal, with no significant pollutant or bioaccumulative properties noted. With its low overall risk assessment, safe usage practices are advisable, although alternatives like natural essential oils may provide similar benefits.

Glycol Distearate

Glycol Distearate

Low Risk

Glycol distearate is a compound derived from stearic acid and ethylene glycol, primarily used as an emulsifier and thickening agent in cosmetic formulations. It helps to stabilize emulsions and improve the texture of products, allowing for better application and consistency.

Sustai Insights

Glycol distearate offers functional benefits as an effective emulsifier, enhancing product stability and texture. It is generally regarded as safe, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. However, attention is warranted regarding cumulative exposure from multiple sources. While it poses minimal health and environmental risks, users should adhere to recommended usage levels. Overall, the risk level is assessed as low, with no significant regulatory warnings or restrictions.

Mangifera Indica (Mango) Seed Butter

Mangifera Indica (Mango) Seed Butter

Low Risk

Mangifera indica (mango) seed butter is a fat extracted from the seeds of the mango fruit. It is commonly used in cosmetic formulations for its emollient and moisturizing properties, providing a smooth texture and enhancing product stability.

Sustai Insights

Mango seed butter offers functional benefits such as effective moisturization and skin conditioning, derived from its fatty acid profile. It is considered low risk regarding health concerns, with minimal allergenic potential and no significant environmental hazards. Regulatory agencies have not imposed restrictions on its use. Overall, the ingredient is assessed as low risk, making it a suitable option for various cosmetic products. Alternatives include other plant-based butters like shea or cocoa butter for similar properties.

Polyquaternium 10

Polyquaternium 10

Low Risk

Polyquaternium-10 is a synthetic polymer used primarily as a conditioning agent in cosmetic products. It enhances the texture and feel of hair and skin, providing moisture retention and improved manageability. This ingredient is known for its film-forming properties, which can help reduce frizz and static.

Sustai Insights

Polyquaternium-10 offers functional benefits in enhancing moisture retention and improving product texture. It is considered to have low health risks, with minimal concerns regarding carcinogenicity, allergenic potential, and neurotoxicity. Environmentally, it poses low ecotoxicity and is not known to bioaccumulate. Regulatory assessments indicate no significant restrictions, categorizing it as low risk overall. For safe use, it is recommended to follow product guidelines. Alternatives include natural conditioning agents like guar gum or xanthan gum for those seeking plant-based options.

Peg 120 Methyl Glucose Dioleate

Peg 120 Methyl Glucose Dioleate

Low Risk

PEG-120 methyl glucose dioleate is a polyethylene glycol derivative of methyl glucose and oleic acid, primarily used as an emulsifier and surfactant in cosmetic and personal care products. It helps to stabilize formulations by allowing water and oils to mix effectively.

Sustai Insights

PEG-120 methyl glucose dioleate serves effectively as an emulsifier, enhancing product stability and texture. It is low-risk concerning carcinogenicity, allergies, and reproductive toxicity, according to regulatory assessments. However, concerns about contamination exist, necessitating cautious sourcing. Environmentally, it poses low risks, lacking bioaccumulation potential. Regulatory bodies have not issued significant warnings, supporting its low-risk classification overall. Safe usage practices should be followed, and alternatives may include plant-based emulsifiers for those seeking more sustainable options.

Sodium Lauroyl Methyl Isethionate

Sodium Lauroyl Methyl Isethionate

Low Risk

Sodium lauroyl methyl isethionate is a surfactant and cleansing agent commonly used in cosmetic products. It is derived from natural sources and functions primarily to create lather and enhance the cleansing properties of formulations, making it effective in shampoos and body washes.

Sustai Insights

Sodium lauroyl methyl isethionate provides effective cleansing and lathering properties, making it beneficial in personal care products. It is considered biodegradable and has low allergenic potential, posing minimal health risks, including low concerns for carcinogenicity and irritation. Regulatory assessments indicate no significant restrictions, supporting its safe use. Environmental risks are minimal, with no evidence of bioaccumulation or ecotoxicity. Overall, the ingredient is assessed as low risk, with safe usage practices recommended. Alternatives include milder surfactants derived from plant sources.

Cocamidopropyl Hydroxysultaine

Cocamidopropyl Hydroxysultaine

Low Risk

Cocamidopropyl hydroxysultaine is a synthetic skin and hair conditioning agent commonly used in personal care products. It functions primarily as a surfactant, providing foaming and emulsifying properties, while also contributing to the conditioning of hair and skin.

Sustai Insights

Cocamidopropyl hydroxysultaine offers functional benefits as a mild surfactant and conditioning agent, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. It is generally regarded as safe with low irritation potential. Environmental assessments indicate low pollutant potential and minimal bioaccumulation. Regulatory bodies have not imposed significant restrictions on its use, aligning with low risk levels overall. Safe usage is advised, particularly for sensitive populations, and alternative gentle surfactants may be considered for those seeking greener options. In conclusion, this ingredient is classified as low risk.

Quaternium 80

Quaternium 80

Low Risk

Quaternium-80 is a quaternary ammonium salt commonly used in personal care and cosmetic products as a conditioning agent and surfactant. It helps to improve the texture and manageability of hair and skin by reducing static and providing a soft feel.

Sustai Insights

Quaternium-80 offers functional benefits as a conditioning agent, enhancing the sensory attributes of products. It is not associated with significant health risks, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. Environmentally, it poses low risks of pollution and bioaccumulation. Regulatory bodies do not currently impose restrictions on its use. Overall, it is considered a low-risk ingredient, with safe usage practices advised, and potential alternatives include other conditioning agents derived from more sustainable sources.

Water

Water

Low Risk

Water is a clear, colorless liquid essential for various biological processes. It serves as a solvent in formulations, facilitating the dissolution of other ingredients and enhancing product texture and application. Additionally, water plays a crucial role in hydration and is a key component in many cosmetic and personal care products.

Sustai Insights

Water is an effective solvent and hydrator, contributing to the texture and efficacy of formulations. It is biodegradable and generally regarded as safe, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. However, excessive water usage can lead to environmental concerns, particularly regarding resource depletion. Regulatory bodies do not impose restrictions on water use in cosmetics. Overall, the risks associated with water are low, making it a safe and essential ingredient.

Ethylhexylglycerin

Ethylhexylglycerin

Low Risk

Ethylhexylglycerin is a glyceryl ether utilized primarily as a skin-conditioning agent and preservative in cosmetic formulations. It enhances the efficacy of preservatives and serves as a humectant, helping to retain moisture in the skin. This ingredient is commonly found in various personal care products.

Sustai Insights

Ethylhexylglycerin offers functional benefits as an effective preservative and skin-conditioning agent, contributing to product longevity and moisture retention. Health risks are generally low, with minor concerns regarding allergic contact dermatitis and irritant potential. Environmentally, it poses minimal risks, not being recognized as a pollutant or bioaccumulative. Regulatory bodies have imposed few restrictions, indicating its safety for use. Overall, its risk level is assessed as low, making it a viable option in cosmetic formulations. For those seeking alternatives, ingredients like propanediol may serve similar functions with potentially lower irritation profiles.

Sodium Cocoyl Isethionate

Low Risk

Sodium cocoyl isethionate is a surfactant derived from coconut oil, commonly used in cosmetic formulations. It functions as a cleansing and foaming agent, contributing to the texture and effectiveness of personal care products such as shampoos and body washes. It helps to remove dirt and oils from the skin and hair.

Sustai Insights

Sodium cocoyl isethionate offers functional benefits as a gentle surfactant that effectively cleanses without stripping moisture. It is biodegradable and derived from renewable sources, enhancing its sustainability profile. Health risks are low, with minimal potential for irritation or allergies noted. Regulatory bodies have not imposed significant restrictions, indicating a favorable risk assessment overall. Usage should be within recommended concentrations to maintain safety. Alternatives include milder surfactants like decyl glucoside for those seeking gentler options. Overall, the ingredient is assessed to have a low risk.

Gardenia Tahitensis Flower Extract

Low Risk

Gardenia tahitensis flower extract is an extract derived from the flowers of the Gardenia tahitensis plant, commonly used in cosmetic and personal care products for its fragrance and potential skin benefits.

Sustai Insights

Gardenia tahitensis flower extract offers functional benefits primarily as a fragrance agent in formulations, contributing to sensory appeal. It is considered low-risk for health concerns, including carcinogenicity and allergenic potential, and is not currently subject to regulatory restrictions. Environmental risks are minimal, with no significant pollutant or bioaccumulative properties noted. With its low overall risk assessment, safe usage practices are advisable, although alternatives like natural essential oils may provide similar benefits.

Glycol Distearate

Low Risk

Glycol distearate is a compound derived from stearic acid and ethylene glycol, primarily used as an emulsifier and thickening agent in cosmetic formulations. It helps to stabilize emulsions and improve the texture of products, allowing for better application and consistency.

Sustai Insights

Glycol distearate offers functional benefits as an effective emulsifier, enhancing product stability and texture. It is generally regarded as safe, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. However, attention is warranted regarding cumulative exposure from multiple sources. While it poses minimal health and environmental risks, users should adhere to recommended usage levels. Overall, the risk level is assessed as low, with no significant regulatory warnings or restrictions.

Mangifera Indica (Mango) Seed Butter

Low Risk

Mangifera indica (mango) seed butter is a fat extracted from the seeds of the mango fruit. It is commonly used in cosmetic formulations for its emollient and moisturizing properties, providing a smooth texture and enhancing product stability.

Sustai Insights

Mango seed butter offers functional benefits such as effective moisturization and skin conditioning, derived from its fatty acid profile. It is considered low risk regarding health concerns, with minimal allergenic potential and no significant environmental hazards. Regulatory agencies have not imposed restrictions on its use. Overall, the ingredient is assessed as low risk, making it a suitable option for various cosmetic products. Alternatives include other plant-based butters like shea or cocoa butter for similar properties.

Polyquaternium 10

Low Risk

Polyquaternium-10 is a synthetic polymer used primarily as a conditioning agent in cosmetic products. It enhances the texture and feel of hair and skin, providing moisture retention and improved manageability. This ingredient is known for its film-forming properties, which can help reduce frizz and static.

Sustai Insights

Polyquaternium-10 offers functional benefits in enhancing moisture retention and improving product texture. It is considered to have low health risks, with minimal concerns regarding carcinogenicity, allergenic potential, and neurotoxicity. Environmentally, it poses low ecotoxicity and is not known to bioaccumulate. Regulatory assessments indicate no significant restrictions, categorizing it as low risk overall. For safe use, it is recommended to follow product guidelines. Alternatives include natural conditioning agents like guar gum or xanthan gum for those seeking plant-based options.

Peg 120 Methyl Glucose Dioleate

Low Risk

PEG-120 methyl glucose dioleate is a polyethylene glycol derivative of methyl glucose and oleic acid, primarily used as an emulsifier and surfactant in cosmetic and personal care products. It helps to stabilize formulations by allowing water and oils to mix effectively.

Sustai Insights

PEG-120 methyl glucose dioleate serves effectively as an emulsifier, enhancing product stability and texture. It is low-risk concerning carcinogenicity, allergies, and reproductive toxicity, according to regulatory assessments. However, concerns about contamination exist, necessitating cautious sourcing. Environmentally, it poses low risks, lacking bioaccumulation potential. Regulatory bodies have not issued significant warnings, supporting its low-risk classification overall. Safe usage practices should be followed, and alternatives may include plant-based emulsifiers for those seeking more sustainable options.

Sodium Lauroyl Methyl Isethionate

Low Risk

Sodium lauroyl methyl isethionate is a surfactant and cleansing agent commonly used in cosmetic products. It is derived from natural sources and functions primarily to create lather and enhance the cleansing properties of formulations, making it effective in shampoos and body washes.

Sustai Insights

Sodium lauroyl methyl isethionate provides effective cleansing and lathering properties, making it beneficial in personal care products. It is considered biodegradable and has low allergenic potential, posing minimal health risks, including low concerns for carcinogenicity and irritation. Regulatory assessments indicate no significant restrictions, supporting its safe use. Environmental risks are minimal, with no evidence of bioaccumulation or ecotoxicity. Overall, the ingredient is assessed as low risk, with safe usage practices recommended. Alternatives include milder surfactants derived from plant sources.

Cocamidopropyl Hydroxysultaine

Low Risk

Cocamidopropyl hydroxysultaine is a synthetic skin and hair conditioning agent commonly used in personal care products. It functions primarily as a surfactant, providing foaming and emulsifying properties, while also contributing to the conditioning of hair and skin.

Sustai Insights

Cocamidopropyl hydroxysultaine offers functional benefits as a mild surfactant and conditioning agent, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. It is generally regarded as safe with low irritation potential. Environmental assessments indicate low pollutant potential and minimal bioaccumulation. Regulatory bodies have not imposed significant restrictions on its use, aligning with low risk levels overall. Safe usage is advised, particularly for sensitive populations, and alternative gentle surfactants may be considered for those seeking greener options. In conclusion, this ingredient is classified as low risk.

Quaternium 80

Low Risk

Quaternium-80 is a quaternary ammonium salt commonly used in personal care and cosmetic products as a conditioning agent and surfactant. It helps to improve the texture and manageability of hair and skin by reducing static and providing a soft feel.

Sustai Insights

Quaternium-80 offers functional benefits as a conditioning agent, enhancing the sensory attributes of products. It is not associated with significant health risks, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. Environmentally, it poses low risks of pollution and bioaccumulation. Regulatory bodies do not currently impose restrictions on its use. Overall, it is considered a low-risk ingredient, with safe usage practices advised, and potential alternatives include other conditioning agents derived from more sustainable sources.

Water

Low Risk

Water is a clear, colorless liquid essential for various biological processes. It serves as a solvent in formulations, facilitating the dissolution of other ingredients and enhancing product texture and application. Additionally, water plays a crucial role in hydration and is a key component in many cosmetic and personal care products.

Sustai Insights

Water is an effective solvent and hydrator, contributing to the texture and efficacy of formulations. It is biodegradable and generally regarded as safe, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. However, excessive water usage can lead to environmental concerns, particularly regarding resource depletion. Regulatory bodies do not impose restrictions on water use in cosmetics. Overall, the risks associated with water are low, making it a safe and essential ingredient.

Glycerin

Medium Risk

Glycerin (also called glycerol) is a naturally occurring compound commonly used in personal care and cosmetic products. It functions as a humectant, attracting moisture to the skin, and is also utilized as a solvent and emollient to enhance product texture and stability.

Sustai Insights

Glycerin is valued for its effective moisturizing properties and biodegradability, making it a widely accepted ingredient in formulations. It poses low health risks, including low concerns for carcinogenicity and allergies. However, moderate use restrictions exist due to regulatory guidelines. While glycerin does not significantly contribute to environmental pollution, its production process should be ethically sourced. Overall, glycerin holds a medium risk level, emphasizing the importance of safe usage practices and considering sustainable alternatives.

Fragrance

High Risk

Fragrance refers to a mixture of aromatic compounds used in products to provide scent. It is commonly listed as 'fragrance' or 'parfum' on product labels and can serve various functions, including enhancing user experience and masking undesirable odors.

Sustai Insights

Fragrance offers functional benefits by improving product appeal; however, it poses significant health risks, notably a high likelihood of causing allergies and allergic contact dermatitis. Environmental risks include potential pollution and endocrine disruption, though its overall carcinogenicity is low. Regulatory bodies have noted concerns regarding its use, leading to a high-risk classification. Safe usage practices should be observed, and alternatives such as natural essential oils are recommended for those sensitive to synthetic fragrances.

Phenoxyethanol

Medium Risk

Phenoxyethanol is a preservative used in cosmetics and personal care products to prevent microbial growth and extend shelf life. It is commonly found in formulations such as lotions, creams, and serums.

Sustai Insights

Phenoxyethanol serves effectively as a preservative, ensuring product stability and safety by inhibiting microbial growth. It is considered to have low health risks regarding carcinogenicity, allergies, and reproductive toxicity. However, moderate use restrictions exist, and regulatory bodies have advised caution in specific applications. Environmental concerns include its potential as a pollutant, although it is not highly bioaccumulative. Overall, the ingredient presents a medium risk level, with safe usage practices recommended and alternative preservatives available for those seeking greener options.

Ethylhexylglycerin

Low Risk

Ethylhexylglycerin is a glyceryl ether utilized primarily as a skin-conditioning agent and preservative in cosmetic formulations. It enhances the efficacy of preservatives and serves as a humectant, helping to retain moisture in the skin. This ingredient is commonly found in various personal care products.

Sustai Insights

Ethylhexylglycerin offers functional benefits as an effective preservative and skin-conditioning agent, contributing to product longevity and moisture retention. Health risks are generally low, with minor concerns regarding allergic contact dermatitis and irritant potential. Environmentally, it poses minimal risks, not being recognized as a pollutant or bioaccumulative. Regulatory bodies have imposed few restrictions, indicating its safety for use. Overall, its risk level is assessed as low, making it a viable option in cosmetic formulations. For those seeking alternatives, ingredients like propanediol may serve similar functions with potentially lower irritation profiles.

Experience the rejuvenating power of Not Your Mother's Naturals Tahitian Gardenia Flower & Mango Butter Curl Defining Shampoo. This 16 fl oz shampoo is expertly formulated to enhance and define curls, providing a bouncy, healthy look without compromising your values.

  • Restores Bounce: Enriched with 98% naturally derived ingredients, this shampoo revitalizes curls while promoting a vibrant and lively appearance.
  • Gentle Formula: Free from sulfates, silicones, phthalates, and parabens, it ensures a gentle cleanse, making it perfect for sensitive hair types.
  • Health-Conscious Choice: Gluten and dye-free, this shampoo supports your health and well-being, allowing you to indulge your curls worry-free.
  • Easy Application: Simply wet hair, apply, massage, rinse, and follow with your favorite conditioner for beautifully defined curls.
  • Eco-Friendly Product: With a commitment to sustainability, this shampoo aligns with your environmentally conscious lifestyle, enhancing your beauty routine responsibly.

  1. Wet Hair: Thoroughly wet your hair with warm water to open up the hair cuticles.
  2. Apply Shampoo: Pour a generous amount of Curl Defining Shampoo into your palm and rub your hands together.
  3. Massage: Gently massage the shampoo into your scalp using your fingertips, working it through your hair to create a lather.
  4. Rinse: Rinse your hair thoroughly with warm water, ensuring all shampoo is removed.
  5. Repeat if Necessary: For extra cleansing, you can repeat the process.
  6. Follow with Conditioner: After rinsing, apply a curl-enhancing conditioner to nourish and hydrate your curls.
  7. Style as Desired: Once your hair is clean and conditioned, style your curls as you normally would for defined, bouncy results.
  8. Sustainability Tip: Consider reusing your shampoo bottle for DIY projects or ensure proper recycling to reduce waste.
Buy on Amazon $14.44

Experience the rejuvenating power of Not Your Mother's Naturals Tahitian Gardenia Flower & Mango Butter Curl Defining Shampoo. This 16 fl oz shampoo is expertly formulated to enhance and define curls, providing a bouncy, healthy look without compromising your values.

  • Restores Bounce: Enriched with 98% naturally derived ingredients, this shampoo revitalizes curls while promoting a vibrant and lively appearance.
  • Gentle Formula: Free from sulfates, silicones, phthalates, and parabens, it ensures a gentle cleanse, making it perfect for sensitive hair types.
  • Health-Conscious Choice: Gluten and dye-free, this shampoo supports your health and well-being, allowing you to indulge your curls worry-free.
  • Easy Application: Simply wet hair, apply, massage, rinse, and follow with your favorite conditioner for beautifully defined curls.
  • Eco-Friendly Product: With a commitment to sustainability, this shampoo aligns with your environmentally conscious lifestyle, enhancing your beauty routine responsibly.

  1. Wet Hair: Thoroughly wet your hair with warm water to open up the hair cuticles.
  2. Apply Shampoo: Pour a generous amount of Curl Defining Shampoo into your palm and rub your hands together.
  3. Massage: Gently massage the shampoo into your scalp using your fingertips, working it through your hair to create a lather.
  4. Rinse: Rinse your hair thoroughly with warm water, ensuring all shampoo is removed.
  5. Repeat if Necessary: For extra cleansing, you can repeat the process.
  6. Follow with Conditioner: After rinsing, apply a curl-enhancing conditioner to nourish and hydrate your curls.
  7. Style as Desired: Once your hair is clean and conditioned, style your curls as you normally would for defined, bouncy results.
  8. Sustainability Tip: Consider reusing your shampoo bottle for DIY projects or ensure proper recycling to reduce waste.

Customer Reviews

Star
4.3(476)

Customers’ View

Customers appreciate the effectiveness and eco-friendly formulation of Not Your Mother's Curl Defining Shampoo. Many highlight its pleasant scent, noting that it contributes to a clean and enjoyable washing experience. Users frequently mention the shampoo's positive impact on their curls, with several stating it reduces frizz and enhances curl definition. The product's natural ingredients and clean formula, free from sulfates and parabens, resonate well with health-conscious consumers. While some users have mixed feelings about its moisturizing properties, the overall sentiment reflects satisfaction with the shampoo's quality and value for money. Overall, customers find this product effective for maintaining healthy, bouncy curls while aligning with sustainable beauty practices.

AI-generated from the text of customer reviews

Customer Reviews

Based on 3 reviews
67%
(2)
0%
(0)
33%
(1)
0%
(0)
0%
(0)
V
V. E.K.
The squirt cap doesn't work.

I love the smell of this shampoo and it works great so I gave it 3 stars. However, the squirt button on the bottle does not work and that happened the first time I ordered it as well. So I have to unscrew the cap and get the shampoo out manually every time I wash my hair and that is a real pain.
Read more

A
Atarah
Never going back to other brands!

I just wrote out a review for their conditioner that pairs with this, which is incredible. And I will start off with, this doesn’t work miracles. If your hair naturally wants to curl, but is kinda just struggling, this is going to help a ton. If you are like me and have pieces of hair that are just dead straight no matter what you do, this is not a curling iron. It won’t curl straight or naturally wavy hair.I try to only use natural products on my hair and skin. Before that was the case, I went through sooooo many shampoos and products, tryin to find something to help my dying curls. Even when I switched to natural shampoos, I ran into the same issue. My guess would be that I went through well over 30 hair products, trying to find something that works well. I do pair this with the conditioner that goes with this and the kinky moves cream (I didn’t realize they had a natural curly hair cream until after I bought the kinky moves. I’ll be replacing the kinky moves with that to see how it works) and the three work incredible together. I would never go to another shampoo after using this for my curly hair.I do see comments saying that this is a waste of money and a fake and the same as a cheap, drugstore shampoo. It was incredible for me, but it may not work well with some people’s hair. But I would definitely try Th is before you write it off. If you are like me and have spent years trying to find something that will help bring out your already natural curls, then what do you have to lose? You may gain a head full of gorgeous curls. :)FYI: I do use a charcoal shampoo from NYC Botanicals for dandruff before I shampoo with this. That shampoo kinda kills my curls, so even battling that, this still works incredibly!
Read more

k
kr1ssy47
Smells good, CGM approved

I switched to only using CGM approved products and this one fits the bill. This shampoo and condition smells great. Very thick and very moisturizing. If your hair holds too much moisture, this will probably be too much for you. If I put the conditioner all the way to my roots, my hair will be very greasy by the next morning.
Read more