
Hello Toothpaste - Antiplaque & Whitening with Tea Tree & Coconut Oil, Vegan - 4.7 oz


Zinc Citrate
High RiskZinc citrate is a zinc salt of citric acid, commonly used in various personal care and cosmetic products. It serves as a mineral and provides benefits related to skin health.
Sustai Insights
Zinc citrate functions well as a skin-conditioning agent and may support skin repair. However, it has high use restrictions due to potential health risks, including irritation and limited evidence of bioaccumulation concerns. Regulatory bodies restrict its use, contributing to an overall high-risk assessment. Safe usage practices should be observed, and alternatives may include other zinc compounds with better safety profiles.
Cocamidopropyl Betaine
High RiskCocamidopropyl betaine is a synthetic surfactant derived from coconut oil, commonly used in personal care products for its mild cleansing and foaming properties. It functions as a surfactant, emulsifier, and thickening agent, contributing to the texture and performance of formulations.
Sustai Insights
Cocamidopropyl betaine offers functional benefits as a gentle surfactant, enhancing product foaming and texture. However, it may pose low to moderate allergenic risks and is subject to high use restrictions due to contamination concerns. Regulatory bodies have advised on its safe levels of usage, categorizing its risk level as high overall. Users should practice caution, particularly with sensitive populations, and consider alternatives like naturally derived surfactants for safer formulations.
Melaleuca Alternifolia (Tea Tree) Leaf Oil
Medium RiskMelaleuca alternifolia (tea tree) leaf oil is derived from the leaves of the Melaleuca alternifolia tree. It is commonly used in personal care products for its antiseptic and antimicrobial properties, making it a popular ingredient for skincare formulations.
Sustai Insights
Tea tree leaf oil offers functional benefits, including antimicrobial properties that can help with skin conditions. However, it has a high allergenic potential and may cause skin irritation or allergic reactions in sensitive individuals. Additionally, while it poses low to moderate risks concerning endocrine disruption and reproductive toxicity, it is restricted in certain formulations. Overall, the ingredient is assessed as medium risk, necessitating careful usage and consideration of alternatives for sensitive populations.
Unspecified Flavor
Medium RiskUnspecified flavor refers to a term used by cosmetic manufacturers to denote a flavoring component in products. This ingredient functions primarily to enhance the sensory experience of the product, providing a pleasant taste or scent without specifying the exact composition of the flavoring agents used.
Sustai Insights
Unspecified flavor serves as an effective sensory enhancer in cosmetic products, adding taste or aroma without revealing specific ingredients. However, it may pose low health risks, including potential allergens or irritants, with no significant carcinogenic or reproductive toxicity concerns. Environmentally, it is not known to be bioaccumulative or a notable pollutant. Regulatory bodies impose minimal restrictions on its use. Given these factors, the overall risk level is assessed as medium, necessitating cautious use and consideration of potential safer alternatives.
Glycerin
Medium RiskGlycerin (also called glycerol) is a naturally occurring compound commonly used in personal care and cosmetic products. It functions as a humectant, attracting moisture to the skin, and is also utilized as a solvent and emollient to enhance product texture and stability.
Sustai Insights
Glycerin is valued for its effective moisturizing properties and biodegradability, making it a widely accepted ingredient in formulations. It poses low health risks, including low concerns for carcinogenicity and allergies. However, moderate use restrictions exist due to regulatory guidelines. While glycerin does not significantly contribute to environmental pollution, its production process should be ethically sourced. Overall, glycerin holds a medium risk level, emphasizing the importance of safe usage practices and considering sustainable alternatives.
Titanium Dioxide
Medium RiskTitanium dioxide is an inorganic compound used primarily as a pigment due to its brightness and high refractive index. It is commonly found in products such as paints, coatings, plastics, and cosmetics, providing color and opacity.
Sustai Insights
Titanium dioxide serves effectively as a UV filter and colorant, enhancing product stability and performance. However, it has been classified as a moderate concern for potential carcinogenicity and carries low risks for allergies and reproductive toxicity. Environmental risks include its pollutant potential, though it is not known to bioaccumulate. Regulatory bodies have issued specific restrictions regarding its use, leading to an overall medium risk assessment. Safe usage practices should be observed, with consideration for alternatives such as zinc oxide for a more sustainable option.
Potassium Sorbate
Medium RiskPotassium sorbate is a potassium salt of sorbic acid, primarily used as a preservative in food and cosmetic products. It inhibits the growth of molds, yeast, and some bacteria, extending the shelf life of products. It is commonly found in various formulations due to its effectiveness and low toxicity.
Sustai Insights
Potassium sorbate serves as an effective preservative, preventing microbial growth in food and cosmetic products, which is vital for safety and longevity. Although it has a low risk of carcinogenicity and developmental toxicity, there is a moderate concern regarding allergies and immunotoxicity. Environmentally, it poses minimal risks as it is not significantly bioaccumulative. Regulatory agencies have verified its use, although some products may face restrictions. Overall, it is assessed as a medium risk ingredient, with safe usage practices recommended, and alternatives such as natural preservatives could be considered.
Sorbitol
Low RiskSorbitol (glucitol) is a type of sugar alcohol used primarily as a sweetener and humectant in various food and cosmetic products. It is known for its moisture-retaining properties and is often found in sugar-free foods and personal care formulations.
Sustai Insights
Sorbitol serves effectively as a sweetener and humectant while being considered biodegradable and sustainably sourced. Health risks are low, with no significant concerns regarding carcinogenicity, allergies, or reproductive toxicity. Environmental assessments indicate minimal pollutant potential and low bioaccumulation. Regulatory bodies, including the FDA, have approved its use, but it is subject to specific guidelines. Overall, sorbitol presents a low risk profile, making it a suitable ingredient in food and cosmetic applications.
Sodium Cocoyl Glutamate
Low RiskSodium cocoyl glutamate is a sodium salt of glutamic acid, derived from coconut oil. It serves primarily as a surfactant and mild cleansing agent in cosmetic formulations, contributing to the product's ability to remove dirt and oil while being gentle on the skin.
Sustai Insights
Sodium cocoyl glutamate offers functional benefits as a surfactant, enhancing cleansing efficacy without excessive irritation. It is considered low risk regarding health concerns, including carcinogenicity and allergenic potential. Regulatory assessments indicate no significant environmental hazards or restrictions. Overall, it is a low-risk ingredient, suitable for use in personal care products, with no notable adverse effects or regulatory warnings.
Hydrated Silica
Low RiskHydrated silica is a form of silicon dioxide that appears as a fine, white powder. It is commonly used in cosmetic products for its thickening, anti-caking, and absorbent properties, enhancing product texture and stability.
Sustai Insights
Hydrated silica serves as an effective thickening agent and absorbent, contributing to product stability. It has a low potential for health risks, with minimal concerns regarding carcinogenicity, allergies, or reproductive toxicity. Environmental risks are also low, with no significant bioaccumulation or pollution concerns. Regulatory bodies do not impose major restrictions, classifying it as low-risk overall. For safe usage, it is recommended to follow product instructions. Alternatives include more natural thickeners like xanthan gum for sustainable formulations.
Xylitol
Low RiskXylitol is a sugar alcohol used primarily as a sweetener. It is commonly found in oral care products and food items, offering a sweetening effect similar to sugar but with fewer calories. It serves as a humectant and can contribute to dental health by reducing the risk of cavities.
Sustai Insights
Xylitol provides functional benefits as a low-calorie sweetener and may help improve dental health by inhibiting cavity-causing bacteria. It is generally recognized as safe by the FDA with low concern for cancer, allergies, or reproductive toxicity. Environmental risks are minimal, as xylitol is biodegradable and does not accumulate in the ecosystem. Regulatory bodies have not imposed significant restrictions. Overall, xylitol presents a low risk when used appropriately, with no major adverse health effects reported and sustainable sourcing options available.
Calcium Carbonate
Low RiskCalcium carbonate is an inorganic salt commonly used as a calcium supplement and as a filler in various products. It serves multiple functions, including acting as a pH regulator and an antacid. It is found in dietary supplements, food products, and some personal care items.
Sustai Insights
Calcium carbonate provides functional benefits such as acting as a source of calcium, contributing to bone health and serving as a buffering agent in formulations. It has low toxicity concerns regarding carcinogenicity, allergies, and reproductive toxicity. However, it may cause irritation on skin or respiratory exposure. Environmental risks are minimal, with no significant pollutant potential. Regulatory bodies have not imposed severe restrictions on its use, indicating a low-risk profile. Safe usage practices should be followed, and alternatives like calcium citrate or plant-based calcium sources may be considered for those seeking different options.
Erythritol
Low RiskErythritol is a sugar alcohol used primarily as a low-calorie sweetener in various food and beverage products. It occurs naturally in some fruits and fermented foods. Erythritol provides sweetness without significant calories or raising blood glucose levels, making it a popular alternative to traditional sugars.
Sustai Insights
Erythritol offers functional benefits as a sweetener with low caloric content, providing a suitable option for sugar reduction. It is considered safe with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. Environmentally, it is not recognized as a significant pollutant nor does it bioaccumulate. Regulatory status is favorable, with no current restrictions. Overall, the ingredient presents a low risk, making it a viable option for consumers seeking healthier alternatives.
Stevia Rebaudiana (Sweetleaf) Extract
Low RiskStevia rebaudiana extract is an extract derived from the leaves of the Stevia plant, known for its natural sweetening properties. It is commonly used as a sugar substitute in various food and beverage products due to its intense sweetness without contributing calories.
Sustai Insights
Stevia rebaudiana extract offers functional benefits as a natural sweetener with no calories, making it a popular choice for sugar substitutes. It is sustainably sourced and biodegradable. Health risks are minimal, with low concerns for carcinogenicity, allergies, or reproductive toxicity. Environmental risks are also low, as it is not a known pollutant or bioaccumulative. Regulatory bodies do not impose significant restrictions on its use. Overall, it is considered a low-risk ingredient, with safe usage practices recommended for optimal consumption.
Water
Low RiskWater is a clear, colorless liquid essential for various biological processes. It serves as a solvent in formulations, facilitating the dissolution of other ingredients and enhancing product texture and application. Additionally, water plays a crucial role in hydration and is a key component in many cosmetic and personal care products.
Sustai Insights
Water is an effective solvent and hydrator, contributing to the texture and efficacy of formulations. It is biodegradable and generally regarded as safe, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. However, excessive water usage can lead to environmental concerns, particularly regarding resource depletion. Regulatory bodies do not impose restrictions on water use in cosmetics. Overall, the risks associated with water are low, making it a safe and essential ingredient.
Xanthan Gum
Low RiskXanthan gum is a polysaccharide, a sugar-based compound produced by the fermentation of glucose or sucrose. It is commonly used as a thickening agent and stabilizer in various food and cosmetic products due to its ability to improve texture and prevent ingredient separation.
Sustai Insights
Xanthan gum serves effectively as a thickener and stabilizer, enhancing product texture and consistency. It is biodegradable and typically derived from renewable sources, supporting sustainability efforts. Health risks are minimal, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. Environmental impact is similarly low, posing no significant hazards. Regulatory agencies, including the FDA, regard it as safe for use, with no significant restrictions. Overall, xanthan gum is assessed as low risk, making it a suitable ingredient in formulations.
Cocos Nucifera (Coconut) Oil
Low RiskCocos Nucifera (Coconut) Oil is derived from the kernels of the coconut palm. It is primarily used in cosmetic formulations for its emollient and moisturizing properties, making it suitable for skin and hair care products.
Sustai Insights
Coconut oil serves as an effective moisturizer and emollient, promoting skin hydration and softness. It is sustainably sourced and biodegradable. Health risks are minimal, with low concerns regarding carcinogenicity, allergens, and reproductive toxicity. Environmental impact is also low, as it does not contribute significantly to pollution or bioaccumulation. Regulatory bodies have not issued restrictions on its use. Overall, coconut oil presents a low risk for health and environmental concerns, making it a safe ingredient in cosmetic products.
Sorbitol
Low RiskSorbitol (glucitol) is a type of sugar alcohol used primarily as a sweetener and humectant in various food and cosmetic products. It is known for its moisture-retaining properties and is often found in sugar-free foods and personal care formulations.
Sustai Insights
Sorbitol serves effectively as a sweetener and humectant while being considered biodegradable and sustainably sourced. Health risks are low, with no significant concerns regarding carcinogenicity, allergies, or reproductive toxicity. Environmental assessments indicate minimal pollutant potential and low bioaccumulation. Regulatory bodies, including the FDA, have approved its use, but it is subject to specific guidelines. Overall, sorbitol presents a low risk profile, making it a suitable ingredient in food and cosmetic applications.
Sodium Cocoyl Glutamate
Low RiskSodium cocoyl glutamate is a sodium salt of glutamic acid, derived from coconut oil. It serves primarily as a surfactant and mild cleansing agent in cosmetic formulations, contributing to the product's ability to remove dirt and oil while being gentle on the skin.
Sustai Insights
Sodium cocoyl glutamate offers functional benefits as a surfactant, enhancing cleansing efficacy without excessive irritation. It is considered low risk regarding health concerns, including carcinogenicity and allergenic potential. Regulatory assessments indicate no significant environmental hazards or restrictions. Overall, it is a low-risk ingredient, suitable for use in personal care products, with no notable adverse effects or regulatory warnings.
Hydrated Silica
Low RiskHydrated silica is a form of silicon dioxide that appears as a fine, white powder. It is commonly used in cosmetic products for its thickening, anti-caking, and absorbent properties, enhancing product texture and stability.
Sustai Insights
Hydrated silica serves as an effective thickening agent and absorbent, contributing to product stability. It has a low potential for health risks, with minimal concerns regarding carcinogenicity, allergies, or reproductive toxicity. Environmental risks are also low, with no significant bioaccumulation or pollution concerns. Regulatory bodies do not impose major restrictions, classifying it as low-risk overall. For safe usage, it is recommended to follow product instructions. Alternatives include more natural thickeners like xanthan gum for sustainable formulations.
Xylitol
Low RiskXylitol is a sugar alcohol used primarily as a sweetener. It is commonly found in oral care products and food items, offering a sweetening effect similar to sugar but with fewer calories. It serves as a humectant and can contribute to dental health by reducing the risk of cavities.
Sustai Insights
Xylitol provides functional benefits as a low-calorie sweetener and may help improve dental health by inhibiting cavity-causing bacteria. It is generally recognized as safe by the FDA with low concern for cancer, allergies, or reproductive toxicity. Environmental risks are minimal, as xylitol is biodegradable and does not accumulate in the ecosystem. Regulatory bodies have not imposed significant restrictions. Overall, xylitol presents a low risk when used appropriately, with no major adverse health effects reported and sustainable sourcing options available.
Calcium Carbonate
Low RiskCalcium carbonate is an inorganic salt commonly used as a calcium supplement and as a filler in various products. It serves multiple functions, including acting as a pH regulator and an antacid. It is found in dietary supplements, food products, and some personal care items.
Sustai Insights
Calcium carbonate provides functional benefits such as acting as a source of calcium, contributing to bone health and serving as a buffering agent in formulations. It has low toxicity concerns regarding carcinogenicity, allergies, and reproductive toxicity. However, it may cause irritation on skin or respiratory exposure. Environmental risks are minimal, with no significant pollutant potential. Regulatory bodies have not imposed severe restrictions on its use, indicating a low-risk profile. Safe usage practices should be followed, and alternatives like calcium citrate or plant-based calcium sources may be considered for those seeking different options.
Zinc Citrate
High RiskZinc citrate is a zinc salt of citric acid, commonly used in various personal care and cosmetic products. It serves as a mineral and provides benefits related to skin health.
Sustai Insights
Zinc citrate functions well as a skin-conditioning agent and may support skin repair. However, it has high use restrictions due to potential health risks, including irritation and limited evidence of bioaccumulation concerns. Regulatory bodies restrict its use, contributing to an overall high-risk assessment. Safe usage practices should be observed, and alternatives may include other zinc compounds with better safety profiles.
Erythritol
Low RiskErythritol is a sugar alcohol used primarily as a low-calorie sweetener in various food and beverage products. It occurs naturally in some fruits and fermented foods. Erythritol provides sweetness without significant calories or raising blood glucose levels, making it a popular alternative to traditional sugars.
Sustai Insights
Erythritol offers functional benefits as a sweetener with low caloric content, providing a suitable option for sugar reduction. It is considered safe with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. Environmentally, it is not recognized as a significant pollutant nor does it bioaccumulate. Regulatory status is favorable, with no current restrictions. Overall, the ingredient presents a low risk, making it a viable option for consumers seeking healthier alternatives.
Melaleuca Alternifolia (Tea Tree) Leaf Oil
Medium RiskMelaleuca alternifolia (tea tree) leaf oil is derived from the leaves of the Melaleuca alternifolia tree. It is commonly used in personal care products for its antiseptic and antimicrobial properties, making it a popular ingredient for skincare formulations.
Sustai Insights
Tea tree leaf oil offers functional benefits, including antimicrobial properties that can help with skin conditions. However, it has a high allergenic potential and may cause skin irritation or allergic reactions in sensitive individuals. Additionally, while it poses low to moderate risks concerning endocrine disruption and reproductive toxicity, it is restricted in certain formulations. Overall, the ingredient is assessed as medium risk, necessitating careful usage and consideration of alternatives for sensitive populations.
Stevia Rebaudiana (Sweetleaf) Extract
Low RiskStevia rebaudiana extract is an extract derived from the leaves of the Stevia plant, known for its natural sweetening properties. It is commonly used as a sugar substitute in various food and beverage products due to its intense sweetness without contributing calories.
Sustai Insights
Stevia rebaudiana extract offers functional benefits as a natural sweetener with no calories, making it a popular choice for sugar substitutes. It is sustainably sourced and biodegradable. Health risks are minimal, with low concerns for carcinogenicity, allergies, or reproductive toxicity. Environmental risks are also low, as it is not a known pollutant or bioaccumulative. Regulatory bodies do not impose significant restrictions on its use. Overall, it is considered a low-risk ingredient, with safe usage practices recommended for optimal consumption.
Unspecified Flavor
Medium RiskUnspecified flavor refers to a term used by cosmetic manufacturers to denote a flavoring component in products. This ingredient functions primarily to enhance the sensory experience of the product, providing a pleasant taste or scent without specifying the exact composition of the flavoring agents used.
Sustai Insights
Unspecified flavor serves as an effective sensory enhancer in cosmetic products, adding taste or aroma without revealing specific ingredients. However, it may pose low health risks, including potential allergens or irritants, with no significant carcinogenic or reproductive toxicity concerns. Environmentally, it is not known to be bioaccumulative or a notable pollutant. Regulatory bodies impose minimal restrictions on its use. Given these factors, the overall risk level is assessed as medium, necessitating cautious use and consideration of potential safer alternatives.
Water
Low RiskWater is a clear, colorless liquid essential for various biological processes. It serves as a solvent in formulations, facilitating the dissolution of other ingredients and enhancing product texture and application. Additionally, water plays a crucial role in hydration and is a key component in many cosmetic and personal care products.
Sustai Insights
Water is an effective solvent and hydrator, contributing to the texture and efficacy of formulations. It is biodegradable and generally regarded as safe, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. However, excessive water usage can lead to environmental concerns, particularly regarding resource depletion. Regulatory bodies do not impose restrictions on water use in cosmetics. Overall, the risks associated with water are low, making it a safe and essential ingredient.
Glycerin
Medium RiskGlycerin (also called glycerol) is a naturally occurring compound commonly used in personal care and cosmetic products. It functions as a humectant, attracting moisture to the skin, and is also utilized as a solvent and emollient to enhance product texture and stability.
Sustai Insights
Glycerin is valued for its effective moisturizing properties and biodegradability, making it a widely accepted ingredient in formulations. It poses low health risks, including low concerns for carcinogenicity and allergies. However, moderate use restrictions exist due to regulatory guidelines. While glycerin does not significantly contribute to environmental pollution, its production process should be ethically sourced. Overall, glycerin holds a medium risk level, emphasizing the importance of safe usage practices and considering sustainable alternatives.
Xanthan Gum
Low RiskXanthan gum is a polysaccharide, a sugar-based compound produced by the fermentation of glucose or sucrose. It is commonly used as a thickening agent and stabilizer in various food and cosmetic products due to its ability to improve texture and prevent ingredient separation.
Sustai Insights
Xanthan gum serves effectively as a thickener and stabilizer, enhancing product texture and consistency. It is biodegradable and typically derived from renewable sources, supporting sustainability efforts. Health risks are minimal, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. Environmental impact is similarly low, posing no significant hazards. Regulatory agencies, including the FDA, regard it as safe for use, with no significant restrictions. Overall, xanthan gum is assessed as low risk, making it a suitable ingredient in formulations.
Titanium Dioxide
Medium RiskTitanium dioxide is an inorganic compound used primarily as a pigment due to its brightness and high refractive index. It is commonly found in products such as paints, coatings, plastics, and cosmetics, providing color and opacity.
Sustai Insights
Titanium dioxide serves effectively as a UV filter and colorant, enhancing product stability and performance. However, it has been classified as a moderate concern for potential carcinogenicity and carries low risks for allergies and reproductive toxicity. Environmental risks include its pollutant potential, though it is not known to bioaccumulate. Regulatory bodies have issued specific restrictions regarding its use, leading to an overall medium risk assessment. Safe usage practices should be observed, with consideration for alternatives such as zinc oxide for a more sustainable option.
Potassium Sorbate
Medium RiskPotassium sorbate is a potassium salt of sorbic acid, primarily used as a preservative in food and cosmetic products. It inhibits the growth of molds, yeast, and some bacteria, extending the shelf life of products. It is commonly found in various formulations due to its effectiveness and low toxicity.
Sustai Insights
Potassium sorbate serves as an effective preservative, preventing microbial growth in food and cosmetic products, which is vital for safety and longevity. Although it has a low risk of carcinogenicity and developmental toxicity, there is a moderate concern regarding allergies and immunotoxicity. Environmentally, it poses minimal risks as it is not significantly bioaccumulative. Regulatory agencies have verified its use, although some products may face restrictions. Overall, it is assessed as a medium risk ingredient, with safe usage practices recommended, and alternatives such as natural preservatives could be considered.
Cocamidopropyl Betaine
High RiskCocamidopropyl betaine is a synthetic surfactant derived from coconut oil, commonly used in personal care products for its mild cleansing and foaming properties. It functions as a surfactant, emulsifier, and thickening agent, contributing to the texture and performance of formulations.
Sustai Insights
Cocamidopropyl betaine offers functional benefits as a gentle surfactant, enhancing product foaming and texture. However, it may pose low to moderate allergenic risks and is subject to high use restrictions due to contamination concerns. Regulatory bodies have advised on its safe levels of usage, categorizing its risk level as high overall. Users should practice caution, particularly with sensitive populations, and consider alternatives like naturally derived surfactants for safer formulations.
Cocos Nucifera (Coconut) Oil
Low RiskCocos Nucifera (Coconut) Oil is derived from the kernels of the coconut palm. It is primarily used in cosmetic formulations for its emollient and moisturizing properties, making it suitable for skin and hair care products.
Sustai Insights
Coconut oil serves as an effective moisturizer and emollient, promoting skin hydration and softness. It is sustainably sourced and biodegradable. Health risks are minimal, with low concerns regarding carcinogenicity, allergens, and reproductive toxicity. Environmental impact is also low, as it does not contribute significantly to pollution or bioaccumulation. Regulatory bodies have not issued restrictions on its use. Overall, coconut oil presents a low risk for health and environmental concerns, making it a safe ingredient in cosmetic products.
Discover the refreshing power of Hello Oral Care Fluoride Free Antiplaque and Whitening Toothpaste. Formulated with farm-grown peppermint, tea tree oil, and coconut oil, this vegan and cruelty-free toothpaste naturally whitens while effectively fighting plaque and tartar buildup.
- Natural Ingredients: Enriched with tea tree oil to combat bad breath and coconut oil for added moisture, ensuring a fresh and clean mouth.
- Fluoride-Free Formula: This toothpaste is free from fluoride, dyes, SLS, parabens, and artificial sweeteners, making it a safe choice for the whole family.
- Eco-Friendly Practices: Proudly made in the USA, this product is Leaping Bunny Certified and PETA recognized, supporting cruelty-free and ethical standards.
- Effective Whitening: Utilizes friendly minerals to help whiten teeth naturally, without the harshness of peroxide.
- User-Friendly: Simple to use twice daily, it promotes healthy oral care routines without compromising on effectiveness or taste.
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Discover the refreshing power of Hello Oral Care Fluoride Free Antiplaque and Whitening Toothpaste. Formulated with farm-grown peppermint, tea tree oil, and coconut oil, this vegan and cruelty-free toothpaste naturally whitens while effectively fighting plaque and tartar buildup.
- Natural Ingredients: Enriched with tea tree oil to combat bad breath and coconut oil for added moisture, ensuring a fresh and clean mouth.
- Fluoride-Free Formula: This toothpaste is free from fluoride, dyes, SLS, parabens, and artificial sweeteners, making it a safe choice for the whole family.
- Eco-Friendly Practices: Proudly made in the USA, this product is Leaping Bunny Certified and PETA recognized, supporting cruelty-free and ethical standards.
- Effective Whitening: Utilizes friendly minerals to help whiten teeth naturally, without the harshness of peroxide.
- User-Friendly: Simple to use twice daily, it promotes healthy oral care routines without compromising on effectiveness or taste.

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Customer Reviews
Customers’ View
Customers appreciate the effectiveness and eco-friendly nature of this fluoride-free toothpaste, noting its ability to combat plaque while naturally whitening teeth. Many users highlight the pleasant taste, with options available that make brushing a more enjoyable experience. Reviews indicate satisfaction with the product's gentle texture, making it suitable for family use, and some mention that it leaves the mouth feeling fresh and clean. However, a few customers have reported mixed experiences regarding tooth sensitivity. Overall, consumers value the product's natural ingredients and its alignment with a health-conscious lifestyle, expressing that it is a commendable choice for those looking to avoid harsh chemicals.
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