Hair Dye | Heat Activated, 7C Medium Ash Blonde, 4 fl. oz.

I love this hair color. No allergic reactions at all, my scalp is usually itchy and red with other natural hair color brands. Plus, the color lasts longer than other natural brands. The blue mix GZ2000 really tones down orange and yellow tones. I used medium ash blond and added a few drops of the blue mix because I had orange tones. I love the result. This is my new go to hair color from now on.

7C Medium Ash Blonde Heat Activated Hair Dye With Organic Ingredients 120 mL / 4 fl. oz.

7C Medium Ash Blonde Heat Activated Hair Dye With Organic Ingredients 120 mL / 4 fl. oz.

I misunderstood the directions and didn't apply heat...so I wasted 50$ NO color whatsoever 😢 I was hopping for at least a little. I can't give it a fair rating.

Don't give up on this good product. There are many variables for a person's hair: Fine and coarse hair, having grey hair as fine or coarse and percentage of grey hair. Added to this is having hair previously colored and virgin hair. I have over 40% grey hair but have fine hair. I bought directly from the company for a fresher product and to get the applicator brush which is very helpful. I bought Medium Ash blonde and mixed it 50-50 in the mixing cup before application but mixed only a small amount needed for the roots. I will try Light Ash Blonde next time. I left the new roots on for 10 minutes with plastic cap and hair dryer over it. It is a bit tedious but doable to apply the hairdryer heat over the cap. For the rest of the hair I did 35 minutes on the previously colored hair without the cap and heat. Next time I will bring that down to 25 minutes to lighten the tone because I have fine hair and it took darker than the roots I had just done earlier. The color of the mix before applying color to my hair was a light plum color. I wondered how that would take on some of my white hair. I don't know how it does it but there is no remaining plum color when finished so maybe it is an oxidizing process. I use Tints of Nature Hydrating shampoo to maintain my color and it lasts for my whole two months with little fading until the next coloring. My scalp had little reaction of chemical burn. I wish that the packet of the furnished shampoo by ONC would be twice as much. I was not sure if using so little would get all the residue off. Next time I will use my regular shampoo previously mentioned in combination with it to make sure I get it off my scalp.