Cake Beauty Moisturizer - Hydrating Primer with Hyaluronic Acid, 1.69oz - Vegan, Fragrance-Free

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Denotes products free from animal-derived ingredients and not tested on animals. It aligns with ethical and cruelty-free principles, suitable for those avoiding animal exploitation and promoting plant-based alternatives in personal care, food, and lifestyle products.

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Highlights products formulated with raw materials derived from natural sources, avoiding synthetic chemicals and promoting eco-friendly, healthier alternatives.

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Discover the Cake Beauty Air Whip Priming Buildable Moisturizer, a vegan and cruelty-free skincare essential that hydrates and primes your skin for a flawless makeup application. This unique 2-in-1 moisturizer combines the benefits of a silky moisturizer with a makeup primer, creating the perfect canvas for a fresh, dewy look.

  • Hydrating Formula: Enriched with Hyaluronic Acid, Shea Butter, and Snow Mushroom Extract, this moisturizer deeply hydrates while smoothing the skin, leaving it soft and radiant.
  • Makeup Ready Base: Its buildable texture allows for customizable coverage, ensuring your makeup lasts all day without feeling heavy or greasy.
  • Cruelty-Free & Vegan: Proudly certified by PETA’s Beauty Without Bunnies, this product contains no parabens, phthalates, or harmful chemicals, making it a safe choice for conscientious consumers.
  • Easy Application: Simply cleanse your face, apply a small amount, and massage gently for an even finish. It absorbs quickly, preparing your skin for makeup in no time.
  • Community-Focused Brand: Cake Beauty believes in creating delightful, high-quality products that enhance both beauty and well-being, fostering a connection to nature and self-care.

  1. Cleanse Skin: Start with a clean face by using your favorite cleanser to remove any dirt or impurities.
  2. Apply Moisturizer: Dispense a small amount of the buildable moisturizer onto your fingertips.
  3. Massage Gently: Use circular motions to massage the moisturizer into your skin, ensuring even coverage.
  4. Allow Absorption: Wait a few minutes for the moisturizer to fully absorb into your skin before applying makeup.
  5. Build Coverage: For extra hydration or a dewy finish, apply an additional layer as needed.
  6. Follow with Makeup: Proceed with your regular makeup routine, using the moisturizer as a primer for a smooth application.
  7. Reapply as Needed: Throughout the day, you can reapply the moisturizer for added hydration and a fresh look.
Buy on Amazon $13.28

Discover the Cake Beauty Air Whip Priming Buildable Moisturizer, a vegan and cruelty-free skincare essential that hydrates and primes your skin for a flawless makeup application. This unique 2-in-1 moisturizer combines the benefits of a silky moisturizer with a makeup primer, creating the perfect canvas for a fresh, dewy look.

  • Hydrating Formula: Enriched with Hyaluronic Acid, Shea Butter, and Snow Mushroom Extract, this moisturizer deeply hydrates while smoothing the skin, leaving it soft and radiant.
  • Makeup Ready Base: Its buildable texture allows for customizable coverage, ensuring your makeup lasts all day without feeling heavy or greasy.
  • Cruelty-Free & Vegan: Proudly certified by PETA’s Beauty Without Bunnies, this product contains no parabens, phthalates, or harmful chemicals, making it a safe choice for conscientious consumers.
  • Easy Application: Simply cleanse your face, apply a small amount, and massage gently for an even finish. It absorbs quickly, preparing your skin for makeup in no time.
  • Community-Focused Brand: Cake Beauty believes in creating delightful, high-quality products that enhance both beauty and well-being, fostering a connection to nature and self-care.

  1. Cleanse Skin: Start with a clean face by using your favorite cleanser to remove any dirt or impurities.
  2. Apply Moisturizer: Dispense a small amount of the buildable moisturizer onto your fingertips.
  3. Massage Gently: Use circular motions to massage the moisturizer into your skin, ensuring even coverage.
  4. Allow Absorption: Wait a few minutes for the moisturizer to fully absorb into your skin before applying makeup.
  5. Build Coverage: For extra hydration or a dewy finish, apply an additional layer as needed.
  6. Follow with Makeup: Proceed with your regular makeup routine, using the moisturizer as a primer for a smooth application.
  7. Reapply as Needed: Throughout the day, you can reapply the moisturizer for added hydration and a fresh look.

Customer Reviews

Star
4.3(40)

Customers’ View

Customers appreciate the moisturizing and smoothing properties of this moisturizer, noting its effectiveness in preparing the skin for makeup application. Many highlight that it leaves the skin feeling soft and bouncy, with one user stating it allows foundation to adhere better. The product is celebrated for its lightweight and silky texture, ensuring it doesn't feel heavy or cause breakouts, making it suitable even for those with sensitive skin. Additionally, its vegan and cruelty-free certification resonates with environmentally conscious consumers, as it contains no harmful additives. Overall, users find this moisturizer to be both effective and aligned with their health-conscious values.

AI-generated from the text of customer reviews

Customer Reviews

Based on 3 reviews
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K
Kenzie B.
Great way to start my make up routine

I have been a loyal cake, customer for years with my hair products, and I am so glad I have now ventured into their skin care line. I will keep this on hand, forever! Helps my foundation stick better, and I can feel it moisturizing my skin each morning.
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i
iSurvivor
Silky primer

One of the best primers. Doesn’t flake or dry out or just sit heavy on the skin. It feels so silky and lightweight but leave a very smooth velvety finish on the skin. I wear it alone or with a touch of highlighter.
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T
TR
My favorite day cream!

Haven't used creams all my life because of acne. This one does not make me break out, and just feels so good I've stopped wearing foundation.
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