Purezero Coconut Milk Shampoo - Intense Hydration & Shine, Zero Sulfates & Parabens - 12oz

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Vegan

Vegan

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Denotes products free from animal-derived ingredients and not tested on animals. It aligns with ethical and cruelty-free principles, suitable for those avoiding animal exploitation and promoting plant-based alternatives in personal care, food, and lifestyle products.

Vegan

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Denotes products free from animal-derived ingredients and not tested on animals. It aligns with ethical and cruelty-free principles, suitable for those avoiding animal exploitation and promoting plant-based alternatives in personal care, food, and lifestyle products.

Toxin-Free

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Products free from harmful chemicals or toxins, ensuring safety for humans and the environment while supporting health-conscious living.

Toxin-Free

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Products free from harmful chemicals or toxins, ensuring safety for humans and the environment while supporting health-conscious living.

Cruelty-Free

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Denotes products not tested on animals at any production stage. Aligns with ethical standards for animal welfare and appeals to conscious consumers.

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Denotes products not tested on animals at any production stage. Aligns with ethical standards for animal welfare and appeals to conscious consumers.

Natural Ingredients

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Highlights products formulated with raw materials derived from natural sources, avoiding synthetic chemicals and promoting eco-friendly, healthier alternatives.

Natural Ingredients

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Highlights products formulated with raw materials derived from natural sources, avoiding synthetic chemicals and promoting eco-friendly, healthier alternatives.

No Artificial Additives

No Artificial Additives

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Indicates products made without synthetic chemicals, flavors, colors, or preservatives, ensuring cleaner, natural options for consumers prioritizing health and environmental safety.

No Artificial Additives

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100+searched

Indicates products made without synthetic chemicals, flavors, colors, or preservatives, ensuring cleaner, natural options for consumers prioritizing health and environmental safety.

Fragrance

Fragrance

High Risk

Fragrance refers to a mixture of aromatic compounds used in products to provide scent. It is commonly listed as 'fragrance' or 'parfum' on product labels and can serve various functions, including enhancing user experience and masking undesirable odors.

Sustai Insights

Fragrance offers functional benefits by improving product appeal; however, it poses significant health risks, notably a high likelihood of causing allergies and allergic contact dermatitis. Environmental risks include potential pollution and endocrine disruption, though its overall carcinogenicity is low. Regulatory bodies have noted concerns regarding its use, leading to a high-risk classification. Safe usage practices should be observed, and alternatives such as natural essential oils are recommended for those sensitive to synthetic fragrances.

Cocamidopropyl Betaine

Cocamidopropyl Betaine

High Risk

Cocamidopropyl betaine is a synthetic surfactant derived from coconut oil, commonly used in personal care products for its mild cleansing and foaming properties. It functions as a surfactant, emulsifier, and thickening agent, contributing to the texture and performance of formulations.

Sustai Insights

Cocamidopropyl betaine offers functional benefits as a gentle surfactant, enhancing product foaming and texture. However, it may pose low to moderate allergenic risks and is subject to high use restrictions due to contamination concerns. Regulatory bodies have advised on its safe levels of usage, categorizing its risk level as high overall. Users should practice caution, particularly with sensitive populations, and consider alternatives like naturally derived surfactants for safer formulations.

Glyceryl Rosinate

Glyceryl Rosinate

Medium Risk

Glyceryl rosinate is a monoester of glycerin and rosin acids, primarily used as a film-forming agent and emulsifier in cosmetic formulations. It enhances product texture and stability, providing a smooth application and helping to retain moisture.

Sustai Insights

Glyceryl rosinate offers functional benefits as a stabilizer and emulsifier, contributing to product consistency. However, it poses moderate health risks, including potential allergenic reactions. Environmental concerns include its moderate pollutant potential. Regulatory advisories indicate some usage restrictions in specific regions. Overall, its risk level is assessed as medium, suggesting cautious use and consideration of safer alternatives.

Citric Acid

Citric Acid

Medium Risk

Citric acid is an alpha hydroxy acid used in personal care products primarily for its role as a pH adjuster and natural preservative. It occurs naturally in citrus fruits and is commonly utilized in various formulations for its chelating properties and mild exfoliation benefits.

Sustai Insights

Citric acid offers functional benefits as an effective preservative and pH stabilizer, contributing to product longevity and stability. It is biodegradable and derived from renewable sources. Health risks are low, with minimal concerns regarding carcinogenicity, allergies, and reproductive toxicity. However, moderate use restrictions exist due to potential irritation at high concentrations. Environmental risks are limited, as citric acid is not known to accumulate in ecosystems. Regulatory agencies have no significant advisories against its use. Overall, it is assessed as a medium-risk ingredient, with safe usage practices recommended and alternatives available.

Tocopheryl Acetate

Tocopheryl Acetate

Medium Risk

Tocopheryl acetate is a chemical compound that serves primarily as a form of Vitamin E. It is used in cosmetic and personal care products for its antioxidant properties and to enhance skin stability and moisture.

Sustai Insights

Tocopheryl acetate is valued for its functional benefits, including acting as an antioxidant and skin conditioning agent. It is generally considered to have low carcinogenicity and reproductive toxicity risk, although it poses a moderate concern for allergies. Environmental risks are minimal, with no significant pollutant or bioaccumulation potential noted. Regulatory bodies have not imposed significant restrictions. Safe usage practices should be followed, particularly regarding enhanced skin absorption. Alternatives like natural Vitamin E may provide similar benefits with potentially lower allergenic properties. Overall, this ingredient presents a medium risk assessment.

Ppg 2 Hydroxyethyl Coco/ Isostearamide

Ppg 2 Hydroxyethyl Coco/ Isostearamide

Low Risk

PPG-2 Hydroxyethyl Coco/Isostearamide is a synthetic ingredient primarily used in cosmetics and personal care products. It functions as a conditioning agent, emulsifier, and thickener, enhancing the texture and stability of formulations while providing a smooth feel on the skin.

Sustai Insights

PPG-2 Hydroxyethyl Coco/Isostearamide offers functional benefits such as effective emulsification and skin conditioning, contributing to product texture. It is considered to have low health risks, with negligible concerns regarding carcinogenicity, allergies, or reproductive toxicity. Environmental risks are also minimal, with no indications of bioaccumulation or significant pollution. Regulatory agencies have not imposed severe restrictions on its use. Overall, this ingredient is assessed as low risk, with safe usage practices advised. Alternatives may include natural emulsifiers for those seeking greener options.

Guar Hydroxypropyltrimonium Chloride

Guar Hydroxypropyltrimonium Chloride

Low Risk

Guar hydroxypropyltrimonium chloride is a quaternary ammonium compound derived from guar gum, primarily used as a conditioning agent in cosmetic products. It enhances the texture and feel of hair and skin formulations, providing moisture retention and improved manageability.

Sustai Insights

This ingredient offers functional benefits as a conditioning agent, improving the texture and moisture retention in formulations. It is considered low risk regarding health effects, with minimal concerns for carcinogenicity, allergies, or reproductive toxicity. Environmental risks are also low, as it does not accumulate significantly in ecosystems. Regulatory bodies have not imposed significant restrictions. Safe usage practices should be followed, but overall, this ingredient is assessed as low risk, with no immediate concerns regarding alternatives.

Polyquaternium 10

Polyquaternium 10

Low Risk

Polyquaternium-10 is a synthetic polymer used primarily as a conditioning agent in cosmetic products. It enhances the texture and feel of hair and skin, providing moisture retention and improved manageability. This ingredient is known for its film-forming properties, which can help reduce frizz and static.

Sustai Insights

Polyquaternium-10 offers functional benefits in enhancing moisture retention and improving product texture. It is considered to have low health risks, with minimal concerns regarding carcinogenicity, allergenic potential, and neurotoxicity. Environmentally, it poses low ecotoxicity and is not known to bioaccumulate. Regulatory assessments indicate no significant restrictions, categorizing it as low risk overall. For safe use, it is recommended to follow product guidelines. Alternatives include natural conditioning agents like guar gum or xanthan gum for those seeking plant-based options.

Peg 120 Methyl Glucose Dioleate

Peg 120 Methyl Glucose Dioleate

Low Risk

PEG-120 methyl glucose dioleate is a polyethylene glycol derivative of methyl glucose and oleic acid, primarily used as an emulsifier and surfactant in cosmetic and personal care products. It helps to stabilize formulations by allowing water and oils to mix effectively.

Sustai Insights

PEG-120 methyl glucose dioleate serves effectively as an emulsifier, enhancing product stability and texture. It is low-risk concerning carcinogenicity, allergies, and reproductive toxicity, according to regulatory assessments. However, concerns about contamination exist, necessitating cautious sourcing. Environmentally, it poses low risks, lacking bioaccumulation potential. Regulatory bodies have not issued significant warnings, supporting its low-risk classification overall. Safe usage practices should be followed, and alternatives may include plant-based emulsifiers for those seeking more sustainable options.

Glycol Distearate

Glycol Distearate

Low Risk

Glycol distearate is a compound derived from stearic acid and ethylene glycol, primarily used as an emulsifier and thickening agent in cosmetic formulations. It helps to stabilize emulsions and improve the texture of products, allowing for better application and consistency.

Sustai Insights

Glycol distearate offers functional benefits as an effective emulsifier, enhancing product stability and texture. It is generally regarded as safe, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. However, attention is warranted regarding cumulative exposure from multiple sources. While it poses minimal health and environmental risks, users should adhere to recommended usage levels. Overall, the risk level is assessed as low, with no significant regulatory warnings or restrictions.

Coco Betaine

Coco Betaine

Low Risk

Coco-betaine is a zwitterion (inner salt) derived from coconut oil, commonly used in cosmetic formulations as a surfactant and foaming agent. It helps to enhance the texture and cleansing properties of products, contributing to a mild and effective formulation suitable for various skin types.

Sustai Insights

Coco-betaine offers functional benefits as a gentle surfactant, promoting effective cleansing without excessive irritation. It is biodegradable and can be sustainably sourced from coconut oil. Health risks are considered low, with negligible concerns regarding carcinogenicity, allergies, and reproductive toxicity. Environmental risks are minimal, as it does not contribute significantly to pollution or bioaccumulation. Regulatory bodies impose low restrictions on its use, supporting its safety profile. Overall, the ingredient is assessed as low risk, making it a suitable choice in formulations.

Sodium Cocoyl Isethionate

Sodium Cocoyl Isethionate

Low Risk

Sodium cocoyl isethionate is a surfactant derived from coconut oil, commonly used in cosmetic formulations. It functions as a cleansing and foaming agent, contributing to the texture and effectiveness of personal care products such as shampoos and body washes. It helps to remove dirt and oils from the skin and hair.

Sustai Insights

Sodium cocoyl isethionate offers functional benefits as a gentle surfactant that effectively cleanses without stripping moisture. It is biodegradable and derived from renewable sources, enhancing its sustainability profile. Health risks are low, with minimal potential for irritation or allergies noted. Regulatory bodies have not imposed significant restrictions, indicating a favorable risk assessment overall. Usage should be within recommended concentrations to maintain safety. Alternatives include milder surfactants like decyl glucoside for those seeking gentler options. Overall, the ingredient is assessed to have a low risk.

Sodium C14 16 Olefin Sulfonate

Sodium C14 16 Olefin Sulfonate

Low Risk

Sodium C14-16 Olefin Sulfonate is a mixture of sodium salts derived from the sulfonation of C14-16 olefins. It is primarily used as a surfactant in cosmetic formulations, providing cleansing and foaming properties. This ingredient is often found in shampoos, body washes, and other personal care products.

Sustai Insights

Sodium C14-16 Olefin Sulfonate serves as an effective surfactant, offering cleansing and foaming benefits in cosmetic applications. It is generally considered low risk in terms of health concerns, with minimal associations to carcinogenicity, allergenic potential, or reproductive toxicity. Environmental impact is also low, as it is not known to bioaccumulate. Regulatory agencies have not placed significant restrictions on its use, indicating a favorable safety profile. Safe usage practices should still be observed, and alternatives such as plant-derived surfactants may be considered for those seeking eco-friendly options. Overall, the ingredient presents a low risk across various assessments.

Ascorbic Acid (Vitamin C)

Ascorbic Acid (Vitamin C)

Low Risk

Ascorbic acid (Vitamin C) is a naturally occurring antioxidant essential for various biological functions, including collagen synthesis and immune response. It is commonly used in cosmetic and food products for its preservative properties and ability to enhance skin brightness.

Sustai Insights

Ascorbic acid provides functional benefits as an effective antioxidant and preservative, contributing to skin health and product stability. It is generally recognized as safe with low health risks, including minimal concerns for carcinogenicity and allergies. Environmentally, it poses low risks, as it is biodegradable and does not bioaccumulate. Regulatory bodies like the FDA have not imposed significant restrictions on its use. Overall, the ingredient presents a low risk, with safe usage practices ensuring consumer safety, and alternatives such as natural extracts exist for those seeking different formulations.

Hydrolyzed Rice Protein

Hydrolyzed Rice Protein

Low Risk

Hydrolyzed rice protein is a hydrolysate of rice protein, commonly used in cosmetic and personal care products for its film-forming and moisturizing properties. It serves as a conditioning agent that can enhance the texture and feel of formulations.

Sustai Insights

Hydrolyzed rice protein offers functional benefits such as improving moisture retention and hair manageability. It is derived from renewable sources and is biodegradable. Health risks are generally low, with minimal concerns regarding carcinogenicity, allergies, or reproductive toxicity. However, contamination concerns are noted. Environmental risks appear low, with no significant pollutant or bioaccumulative properties. Regulatory status indicates no major restrictions. Overall, the risk level is assessed as low, making it a viable ingredient in formulations with appropriate usage practices.

Water

Water

Low Risk

Water is a clear, colorless liquid essential for various biological processes. It serves as a solvent in formulations, facilitating the dissolution of other ingredients and enhancing product texture and application. Additionally, water plays a crucial role in hydration and is a key component in many cosmetic and personal care products.

Sustai Insights

Water is an effective solvent and hydrator, contributing to the texture and efficacy of formulations. It is biodegradable and generally regarded as safe, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. However, excessive water usage can lead to environmental concerns, particularly regarding resource depletion. Regulatory bodies do not impose restrictions on water use in cosmetics. Overall, the risks associated with water are low, making it a safe and essential ingredient.

Sodium Chloride

Sodium Chloride

Low Risk

Sodium chloride is an inorganic salt commonly known as table salt. It is primarily used in food preservation and flavor enhancement, as well as in various industrial applications. It exists as a crystalline solid and dissolves easily in water, making it effective for diverse uses in food products and other formulations.

Sustai Insights

Sodium chloride serves essential functions in food preservation and flavor enhancement. It is considered safe with low health risks related to cancer, allergies, and reproductive toxicity. Environmental concerns are minimal, as it does not bioaccumulate and poses low pollutant potential. Regulatory bodies, including the FDA, recognize its safety for consumption. Overall, sodium chloride carries a low risk profile, making it a widely accepted ingredient in food and cosmetic products.

Cocos Nucifera (Coconut) Oil

Cocos Nucifera (Coconut) Oil

Low Risk

Cocos Nucifera (Coconut) Oil is derived from the kernels of the coconut palm. It is primarily used in cosmetic formulations for its emollient and moisturizing properties, making it suitable for skin and hair care products.

Sustai Insights

Coconut oil serves as an effective moisturizer and emollient, promoting skin hydration and softness. It is sustainably sourced and biodegradable. Health risks are minimal, with low concerns regarding carcinogenicity, allergens, and reproductive toxicity. Environmental impact is also low, as it does not contribute significantly to pollution or bioaccumulation. Regulatory bodies have not issued restrictions on its use. Overall, coconut oil presents a low risk for health and environmental concerns, making it a safe ingredient in cosmetic products.

Ppg 2 Hydroxyethyl Coco/ Isostearamide

Low Risk

PPG-2 Hydroxyethyl Coco/Isostearamide is a synthetic ingredient primarily used in cosmetics and personal care products. It functions as a conditioning agent, emulsifier, and thickener, enhancing the texture and stability of formulations while providing a smooth feel on the skin.

Sustai Insights

PPG-2 Hydroxyethyl Coco/Isostearamide offers functional benefits such as effective emulsification and skin conditioning, contributing to product texture. It is considered to have low health risks, with negligible concerns regarding carcinogenicity, allergies, or reproductive toxicity. Environmental risks are also minimal, with no indications of bioaccumulation or significant pollution. Regulatory agencies have not imposed severe restrictions on its use. Overall, this ingredient is assessed as low risk, with safe usage practices advised. Alternatives may include natural emulsifiers for those seeking greener options.

Guar Hydroxypropyltrimonium Chloride

Low Risk

Guar hydroxypropyltrimonium chloride is a quaternary ammonium compound derived from guar gum, primarily used as a conditioning agent in cosmetic products. It enhances the texture and feel of hair and skin formulations, providing moisture retention and improved manageability.

Sustai Insights

This ingredient offers functional benefits as a conditioning agent, improving the texture and moisture retention in formulations. It is considered low risk regarding health effects, with minimal concerns for carcinogenicity, allergies, or reproductive toxicity. Environmental risks are also low, as it does not accumulate significantly in ecosystems. Regulatory bodies have not imposed significant restrictions. Safe usage practices should be followed, but overall, this ingredient is assessed as low risk, with no immediate concerns regarding alternatives.

Polyquaternium 10

Low Risk

Polyquaternium-10 is a synthetic polymer used primarily as a conditioning agent in cosmetic products. It enhances the texture and feel of hair and skin, providing moisture retention and improved manageability. This ingredient is known for its film-forming properties, which can help reduce frizz and static.

Sustai Insights

Polyquaternium-10 offers functional benefits in enhancing moisture retention and improving product texture. It is considered to have low health risks, with minimal concerns regarding carcinogenicity, allergenic potential, and neurotoxicity. Environmentally, it poses low ecotoxicity and is not known to bioaccumulate. Regulatory assessments indicate no significant restrictions, categorizing it as low risk overall. For safe use, it is recommended to follow product guidelines. Alternatives include natural conditioning agents like guar gum or xanthan gum for those seeking plant-based options.

Peg 120 Methyl Glucose Dioleate

Low Risk

PEG-120 methyl glucose dioleate is a polyethylene glycol derivative of methyl glucose and oleic acid, primarily used as an emulsifier and surfactant in cosmetic and personal care products. It helps to stabilize formulations by allowing water and oils to mix effectively.

Sustai Insights

PEG-120 methyl glucose dioleate serves effectively as an emulsifier, enhancing product stability and texture. It is low-risk concerning carcinogenicity, allergies, and reproductive toxicity, according to regulatory assessments. However, concerns about contamination exist, necessitating cautious sourcing. Environmentally, it poses low risks, lacking bioaccumulation potential. Regulatory bodies have not issued significant warnings, supporting its low-risk classification overall. Safe usage practices should be followed, and alternatives may include plant-based emulsifiers for those seeking more sustainable options.

Glycol Distearate

Low Risk

Glycol distearate is a compound derived from stearic acid and ethylene glycol, primarily used as an emulsifier and thickening agent in cosmetic formulations. It helps to stabilize emulsions and improve the texture of products, allowing for better application and consistency.

Sustai Insights

Glycol distearate offers functional benefits as an effective emulsifier, enhancing product stability and texture. It is generally regarded as safe, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. However, attention is warranted regarding cumulative exposure from multiple sources. While it poses minimal health and environmental risks, users should adhere to recommended usage levels. Overall, the risk level is assessed as low, with no significant regulatory warnings or restrictions.

Coco Betaine

Low Risk

Coco-betaine is a zwitterion (inner salt) derived from coconut oil, commonly used in cosmetic formulations as a surfactant and foaming agent. It helps to enhance the texture and cleansing properties of products, contributing to a mild and effective formulation suitable for various skin types.

Sustai Insights

Coco-betaine offers functional benefits as a gentle surfactant, promoting effective cleansing without excessive irritation. It is biodegradable and can be sustainably sourced from coconut oil. Health risks are considered low, with negligible concerns regarding carcinogenicity, allergies, and reproductive toxicity. Environmental risks are minimal, as it does not contribute significantly to pollution or bioaccumulation. Regulatory bodies impose low restrictions on its use, supporting its safety profile. Overall, the ingredient is assessed as low risk, making it a suitable choice in formulations.

Glyceryl Rosinate

Medium Risk

Glyceryl rosinate is a monoester of glycerin and rosin acids, primarily used as a film-forming agent and emulsifier in cosmetic formulations. It enhances product texture and stability, providing a smooth application and helping to retain moisture.

Sustai Insights

Glyceryl rosinate offers functional benefits as a stabilizer and emulsifier, contributing to product consistency. However, it poses moderate health risks, including potential allergenic reactions. Environmental concerns include its moderate pollutant potential. Regulatory advisories indicate some usage restrictions in specific regions. Overall, its risk level is assessed as medium, suggesting cautious use and consideration of safer alternatives.

Sodium Cocoyl Isethionate

Low Risk

Sodium cocoyl isethionate is a surfactant derived from coconut oil, commonly used in cosmetic formulations. It functions as a cleansing and foaming agent, contributing to the texture and effectiveness of personal care products such as shampoos and body washes. It helps to remove dirt and oils from the skin and hair.

Sustai Insights

Sodium cocoyl isethionate offers functional benefits as a gentle surfactant that effectively cleanses without stripping moisture. It is biodegradable and derived from renewable sources, enhancing its sustainability profile. Health risks are low, with minimal potential for irritation or allergies noted. Regulatory bodies have not imposed significant restrictions, indicating a favorable risk assessment overall. Usage should be within recommended concentrations to maintain safety. Alternatives include milder surfactants like decyl glucoside for those seeking gentler options. Overall, the ingredient is assessed to have a low risk.

Sodium C14 16 Olefin Sulfonate

Low Risk

Sodium C14-16 Olefin Sulfonate is a mixture of sodium salts derived from the sulfonation of C14-16 olefins. It is primarily used as a surfactant in cosmetic formulations, providing cleansing and foaming properties. This ingredient is often found in shampoos, body washes, and other personal care products.

Sustai Insights

Sodium C14-16 Olefin Sulfonate serves as an effective surfactant, offering cleansing and foaming benefits in cosmetic applications. It is generally considered low risk in terms of health concerns, with minimal associations to carcinogenicity, allergenic potential, or reproductive toxicity. Environmental impact is also low, as it is not known to bioaccumulate. Regulatory agencies have not placed significant restrictions on its use, indicating a favorable safety profile. Safe usage practices should still be observed, and alternatives such as plant-derived surfactants may be considered for those seeking eco-friendly options. Overall, the ingredient presents a low risk across various assessments.

Ascorbic Acid (Vitamin C)

Low Risk

Ascorbic acid (Vitamin C) is a naturally occurring antioxidant essential for various biological functions, including collagen synthesis and immune response. It is commonly used in cosmetic and food products for its preservative properties and ability to enhance skin brightness.

Sustai Insights

Ascorbic acid provides functional benefits as an effective antioxidant and preservative, contributing to skin health and product stability. It is generally recognized as safe with low health risks, including minimal concerns for carcinogenicity and allergies. Environmentally, it poses low risks, as it is biodegradable and does not bioaccumulate. Regulatory bodies like the FDA have not imposed significant restrictions on its use. Overall, the ingredient presents a low risk, with safe usage practices ensuring consumer safety, and alternatives such as natural extracts exist for those seeking different formulations.

Hydrolyzed Rice Protein

Low Risk

Hydrolyzed rice protein is a hydrolysate of rice protein, commonly used in cosmetic and personal care products for its film-forming and moisturizing properties. It serves as a conditioning agent that can enhance the texture and feel of formulations.

Sustai Insights

Hydrolyzed rice protein offers functional benefits such as improving moisture retention and hair manageability. It is derived from renewable sources and is biodegradable. Health risks are generally low, with minimal concerns regarding carcinogenicity, allergies, or reproductive toxicity. However, contamination concerns are noted. Environmental risks appear low, with no significant pollutant or bioaccumulative properties. Regulatory status indicates no major restrictions. Overall, the risk level is assessed as low, making it a viable ingredient in formulations with appropriate usage practices.

Water

Low Risk

Water is a clear, colorless liquid essential for various biological processes. It serves as a solvent in formulations, facilitating the dissolution of other ingredients and enhancing product texture and application. Additionally, water plays a crucial role in hydration and is a key component in many cosmetic and personal care products.

Sustai Insights

Water is an effective solvent and hydrator, contributing to the texture and efficacy of formulations. It is biodegradable and generally regarded as safe, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. However, excessive water usage can lead to environmental concerns, particularly regarding resource depletion. Regulatory bodies do not impose restrictions on water use in cosmetics. Overall, the risks associated with water are low, making it a safe and essential ingredient.

Fragrance

High Risk

Fragrance refers to a mixture of aromatic compounds used in products to provide scent. It is commonly listed as 'fragrance' or 'parfum' on product labels and can serve various functions, including enhancing user experience and masking undesirable odors.

Sustai Insights

Fragrance offers functional benefits by improving product appeal; however, it poses significant health risks, notably a high likelihood of causing allergies and allergic contact dermatitis. Environmental risks include potential pollution and endocrine disruption, though its overall carcinogenicity is low. Regulatory bodies have noted concerns regarding its use, leading to a high-risk classification. Safe usage practices should be observed, and alternatives such as natural essential oils are recommended for those sensitive to synthetic fragrances.

Citric Acid

Medium Risk

Citric acid is an alpha hydroxy acid used in personal care products primarily for its role as a pH adjuster and natural preservative. It occurs naturally in citrus fruits and is commonly utilized in various formulations for its chelating properties and mild exfoliation benefits.

Sustai Insights

Citric acid offers functional benefits as an effective preservative and pH stabilizer, contributing to product longevity and stability. It is biodegradable and derived from renewable sources. Health risks are low, with minimal concerns regarding carcinogenicity, allergies, and reproductive toxicity. However, moderate use restrictions exist due to potential irritation at high concentrations. Environmental risks are limited, as citric acid is not known to accumulate in ecosystems. Regulatory agencies have no significant advisories against its use. Overall, it is assessed as a medium-risk ingredient, with safe usage practices recommended and alternatives available.

Sodium Chloride

Low Risk

Sodium chloride is an inorganic salt commonly known as table salt. It is primarily used in food preservation and flavor enhancement, as well as in various industrial applications. It exists as a crystalline solid and dissolves easily in water, making it effective for diverse uses in food products and other formulations.

Sustai Insights

Sodium chloride serves essential functions in food preservation and flavor enhancement. It is considered safe with low health risks related to cancer, allergies, and reproductive toxicity. Environmental concerns are minimal, as it does not bioaccumulate and poses low pollutant potential. Regulatory bodies, including the FDA, recognize its safety for consumption. Overall, sodium chloride carries a low risk profile, making it a widely accepted ingredient in food and cosmetic products.

Tocopheryl Acetate

Medium Risk

Tocopheryl acetate is a chemical compound that serves primarily as a form of Vitamin E. It is used in cosmetic and personal care products for its antioxidant properties and to enhance skin stability and moisture.

Sustai Insights

Tocopheryl acetate is valued for its functional benefits, including acting as an antioxidant and skin conditioning agent. It is generally considered to have low carcinogenicity and reproductive toxicity risk, although it poses a moderate concern for allergies. Environmental risks are minimal, with no significant pollutant or bioaccumulation potential noted. Regulatory bodies have not imposed significant restrictions. Safe usage practices should be followed, particularly regarding enhanced skin absorption. Alternatives like natural Vitamin E may provide similar benefits with potentially lower allergenic properties. Overall, this ingredient presents a medium risk assessment.

Cocamidopropyl Betaine

High Risk

Cocamidopropyl betaine is a synthetic surfactant derived from coconut oil, commonly used in personal care products for its mild cleansing and foaming properties. It functions as a surfactant, emulsifier, and thickening agent, contributing to the texture and performance of formulations.

Sustai Insights

Cocamidopropyl betaine offers functional benefits as a gentle surfactant, enhancing product foaming and texture. However, it may pose low to moderate allergenic risks and is subject to high use restrictions due to contamination concerns. Regulatory bodies have advised on its safe levels of usage, categorizing its risk level as high overall. Users should practice caution, particularly with sensitive populations, and consider alternatives like naturally derived surfactants for safer formulations.

Cocos Nucifera (Coconut) Oil

Low Risk

Cocos Nucifera (Coconut) Oil is derived from the kernels of the coconut palm. It is primarily used in cosmetic formulations for its emollient and moisturizing properties, making it suitable for skin and hair care products.

Sustai Insights

Coconut oil serves as an effective moisturizer and emollient, promoting skin hydration and softness. It is sustainably sourced and biodegradable. Health risks are minimal, with low concerns regarding carcinogenicity, allergens, and reproductive toxicity. Environmental impact is also low, as it does not contribute significantly to pollution or bioaccumulation. Regulatory bodies have not issued restrictions on its use. Overall, coconut oil presents a low risk for health and environmental concerns, making it a safe ingredient in cosmetic products.

Experience the nourishing power of Purezero Coconut Milk Moisturizing Shampoo. This 12 Fl Ounce shampoo offers intense hydration, enhances shine, and combats dandruff and frizz, all while being 100% vegan and cruelty-free.

  • Hydrate Dry & Damaged Hair: Infused with Vitamin E and natural amino acids, this formula protects your hair from environmental stressors while delivering essential moisture.
  • Enhance Appearance: The unique blend of coconut oil and coconut milk locks in hydration, reducing dandruff and leaving your hair with a luxurious glow.
  • Salon Inspired, Clean Ingredients: Purezero merges salon-quality performance with clean, worry-free ingredients. No need to sacrifice results for purity.
  • Gentle & Wellness Formulation: The formula is free from sulfates, parabens, dyes, gluten, phosphates, and phthalates, making it a safe choice for all hair types.
  • Proudly Made in the USA: With ethical practices at its core, Purezero supports cruelty-free beauty while delivering exceptional hair care.

Elevate your hair care routine with Purezero and embrace healthier, happier hair.

  1. Wet Hair: Thoroughly wet hair with warm water to open up hair cuticles for better shampoo absorption.
  2. Apply Shampoo: Pour a generous amount of shampoo into your palm and rub hands together for even distribution.
  3. Massage: Gently massage the shampoo into the scalp and hair, focusing on the roots and working down to the tips.
  4. Rinse: Rinse thoroughly with warm water, ensuring all shampoo is washed out.
  5. Repeat (Optional): If desired, repeat the process for extra cleansing, especially if hair is particularly dirty or oily.
  6. Follow Up: For best results, follow with a conditioner from the same collection to lock in moisture.
  7. Style as Desired: After rinsing out the conditioner, style hair as usual and enjoy your hydrated, healthy-looking locks!
  8. Sustainability Tip: Dispose of the shampoo bottle responsibly and consider recycling to support eco-friendly practices.
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Recommended Products

Experience the nourishing power of Purezero Coconut Milk Moisturizing Shampoo. This 12 Fl Ounce shampoo offers intense hydration, enhances shine, and combats dandruff and frizz, all while being 100% vegan and cruelty-free.

  • Hydrate Dry & Damaged Hair: Infused with Vitamin E and natural amino acids, this formula protects your hair from environmental stressors while delivering essential moisture.
  • Enhance Appearance: The unique blend of coconut oil and coconut milk locks in hydration, reducing dandruff and leaving your hair with a luxurious glow.
  • Salon Inspired, Clean Ingredients: Purezero merges salon-quality performance with clean, worry-free ingredients. No need to sacrifice results for purity.
  • Gentle & Wellness Formulation: The formula is free from sulfates, parabens, dyes, gluten, phosphates, and phthalates, making it a safe choice for all hair types.
  • Proudly Made in the USA: With ethical practices at its core, Purezero supports cruelty-free beauty while delivering exceptional hair care.

Elevate your hair care routine with Purezero and embrace healthier, happier hair.

  1. Wet Hair: Thoroughly wet hair with warm water to open up hair cuticles for better shampoo absorption.
  2. Apply Shampoo: Pour a generous amount of shampoo into your palm and rub hands together for even distribution.
  3. Massage: Gently massage the shampoo into the scalp and hair, focusing on the roots and working down to the tips.
  4. Rinse: Rinse thoroughly with warm water, ensuring all shampoo is washed out.
  5. Repeat (Optional): If desired, repeat the process for extra cleansing, especially if hair is particularly dirty or oily.
  6. Follow Up: For best results, follow with a conditioner from the same collection to lock in moisture.
  7. Style as Desired: After rinsing out the conditioner, style hair as usual and enjoy your hydrated, healthy-looking locks!
  8. Sustainability Tip: Dispose of the shampoo bottle responsibly and consider recycling to support eco-friendly practices.

Customer Reviews

Star
4.4(503)

Customers’ View

Customers appreciate the effectiveness and gentle formulation of this shampoo, particularly noting its deep hydration and nourishing properties. Many users highlight the pleasant scent, describing it as 'amazing' and a significant factor in their satisfaction. The shampoo is praised for leaving hair feeling soft and healthy, with several reviews indicating improvements in natural hair texture and shine. Additionally, customers value the product's clean beauty credentials, being free from sulfates and harmful additives, which aligns with their health-conscious choices. Overall, users find this shampoo to be a reliable option that delivers quality results at a great price.

AI-generated from the text of customer reviews

Customer Reviews

Based on 5 reviews
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M
Mercedes M.
My favorite from the brand.

It's just shampoo, but it's good stuff, and cheap, what more can you want. I am a shampoo snob. I have tried so many shampoos' and hair products. I get sick of all that expensive stuff and just want to wash my hair sometimes, with something I can afford, and it will clean my hair. It seems to take off build up. It does lather, too, not overly so. Rinses out easily, too. I use it for my dogs because it's very gentle and they are sensitive to everything. This seems to be more moisturizing than the Biotin one, which takes off more build up.
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M
Mary J.
Excellent and Healthy for your hair

I was losing hair like crazy. So I did some research and came across this shampoo and it’s matching conditioner. It has made a huge difference. Very natural and healthy ingredients. My hair has stopped falling out and it looks so much healthier since I switched. I highly recommend this product and brand.
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K
KittyKittyMeowMeow
Smells amazing and great value

Smells amazing and great value.
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A
Amy B.R.
We both use this as our primary shampoo now

We both like this as our primary shampoo. It's gentle, does a good job of cleaning our hair without drying it and it smells good - what more would we want?
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L
Lisa R.
Smells good and is high quality

I really like this shampoo (and conditioner combo). It's really high quality and leaves my hair feeling very soft. I highly recommend.
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