wet n wild Color Icon Eyeshadow - Ultra-Pigmented, Vitamin E Infused, Vegan - Bleached

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Cruelty-Free

Cruelty-Free

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Denotes products not tested on animals at any production stage. Aligns with ethical standards for animal welfare and appeals to conscious consumers.

Cruelty-Free

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Denotes products not tested on animals at any production stage. Aligns with ethical standards for animal welfare and appeals to conscious consumers.

Gluten-Free

Gluten-Free

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Indicates products made without gluten-containing grains like wheat, barley, or rye. Essential for individuals with celiac disease or gluten sensitivity, ensuring dietary safety and promoting inclusivity in food, cosmetics, and supplements.

Gluten-Free

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90K+searched

Indicates products made without gluten-containing grains like wheat, barley, or rye. Essential for individuals with celiac disease or gluten sensitivity, ensuring dietary safety and promoting inclusivity in food, cosmetics, and supplements.

Paraben-Free

Paraben-Free

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Products formulated without parabens, synthetic preservatives linked to potential health risks. Offers safer alternatives for skincare, cosmetics, and personal care.

Paraben-Free

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Products formulated without parabens, synthetic preservatives linked to potential health risks. Offers safer alternatives for skincare, cosmetics, and personal care.

Phenoxyethanol

Phenoxyethanol

Medium Risk

Phenoxyethanol is a preservative used in cosmetics and personal care products to prevent microbial growth and extend shelf life. It is commonly found in formulations such as lotions, creams, and serums.

Sustai Insights

Phenoxyethanol serves effectively as a preservative, ensuring product stability and safety by inhibiting microbial growth. It is considered to have low health risks regarding carcinogenicity, allergies, and reproductive toxicity. However, moderate use restrictions exist, and regulatory bodies have advised caution in specific applications. Environmental concerns include its potential as a pollutant, although it is not highly bioaccumulative. Overall, the ingredient presents a medium risk level, with safe usage practices recommended and alternative preservatives available for those seeking greener options.

Mineral Oil

Mineral Oil

Medium Risk

Mineral oil is a liquid mixture of hydrocarbon compounds derived from petroleum, commonly used in cosmetics and personal care products as an emollient and moisturizer. It functions by forming a barrier on the skin, preventing moisture loss and enhancing product texture.

Sustai Insights

Mineral oil offers functional benefits such as effective moisturization and skin barrier protection. However, it poses moderate health risks, including potential allergic reactions and concerns regarding its bioaccumulation and persistence in the environment. Regulatory bodies advise against excessive use due to these risks. Overall, the ingredient is assessed as medium risk, with recommendations for cautious application and consideration of safer alternatives.

Sorbic Acid

Sorbic Acid

Medium Risk

Sorbic acid is a naturally occurring and synthetically produced compound primarily used as a preservative in food and cosmetic products. It effectively inhibits the growth of molds, yeasts, and some bacteria, thereby extending shelf life and maintaining product integrity.

Sustai Insights

Sorbic acid serves as an effective preservative, enhancing product longevity and safety. It is generally recognized as safe by the FDA and has a low risk for carcinogenicity, while exhibiting moderate allergenic potential. Environmental concerns include its potential as a pollutant, though it is not significantly bioaccumulative. Regulatory bodies impose few restrictions, indicating a moderate risk level overall. Safe usage practices should be followed, and alternatives like potassium sorbate may be considered for those seeking different options.

Silica Dimethyl Silylate

Silica Dimethyl Silylate

Low Risk

Silica dimethyl silylate is a silica-based synthetic compound primarily used as an anti-caking agent and thickener in various formulations. It enhances texture and stability in products, making it a common ingredient in cosmetics and personal care items.

Sustai Insights

Silica dimethyl silylate offers effective anti-caking properties and stability enhancement, contributing to product performance. It is generally considered safe, with low concerns regarding cancer, allergies, and reproductive toxicity. However, minimal environmental risks exist, and it is not classified as a pollutant or bioaccumulative agent. Regulatory bodies have not imposed significant restrictions. Overall, its risk level is low, making it a suitable ingredient choice, with no immediate health or environmental concerns identified. Safe usage practices should be observed, and alternatives like natural thickeners may be explored.

Ethylhexyl Palmitate

Ethylhexyl Palmitate

Low Risk

Ethylhexyl palmitate is an ester derived from 2-ethylhexanol and palmitic acid. It is commonly used in cosmetic formulations as an emollient, providing a smooth and soft feel to the skin while enhancing product texture and stability.

Sustai Insights

Ethylhexyl palmitate serves effectively as an emollient, contributing to skin smoothness and improving product formulation. It is generally recognized as having low health risks, with concerns primarily related to moderate skin, eye, and respiratory irritation. Environmentally, it poses low pollutant potential and is not bioaccumulative. Regulatory bodies have not placed significant restrictions on its use, indicating a low overall risk. Safe usage practices and alternatives like other natural emollients can be considered, reinforcing its low risk profile.

Polyethylene Terephthalate

Polyethylene Terephthalate

Low Risk

Polyethylene terephthalate is a synthetic plastic polymer commonly used in packaging, textiles, and various consumer products. It serves primarily as a durable, lightweight material with resistance to moisture and chemicals, making it suitable for a wide range of applications, including bottles and containers.

Sustai Insights

Polyethylene terephthalate offers functional benefits as a robust and versatile material, commonly used for packaging due to its strength and resistance to degradation. Health risks are considered low, with minimal concerns regarding carcinogenicity, allergies, or reproductive toxicity. Environmentally, it is generally regarded as low-risk, though it may contribute to pollution if not disposed of properly. Regulatory bodies do not impose significant restrictions on its use. Overall, the ingredient is assessed as low risk, suggesting it is safe for typical consumer applications.

Ethylenediamine /Hydrogenated Dimer Dilinoleate Copolymer Bis Di C14 18 Alkyl Amide

Ethylenediamine /Hydrogenated Dimer Dilinoleate Copolymer Bis Di C14 18 Alkyl Amide

Low Risk

Ethylenediamine/hydrogenated dimer dilinoleate is a chemical compound commonly used as an emulsifier or surfactant in various cosmetic and personal care products. It helps to stabilize formulations by allowing oil and water to mix effectively.

Sustai Insights

This ingredient functions effectively as an emulsifier, enhancing product stability and texture. It is not known to pose significant health risks, with low concerns regarding carcinogenicity, allergies, or reproductive toxicity. Environmental impacts are minimal, as it does not contribute significantly to pollution or bioaccumulation. Regulatory status indicates no current restrictions. Overall, the ingredient is assessed to have a low risk, making it a viable option in formulations.

Aloe Barbadensis (Aloe Vera) Leaf Extract

Aloe Barbadensis (Aloe Vera) Leaf Extract

Low Risk

Aloe vera leaf extract is produced from the succulent leaves of the Aloe barbadensis plant. It is commonly used in cosmetic formulations for its moisturizing and soothing properties, making it a popular ingredient in skincare and personal care products.

Sustai Insights

Aloe vera leaf extract offers several functional benefits, including hydration and skin soothing effects, which are well-supported by scientific literature. It is considered to have a low risk for common health concerns such as carcinogenicity, allergies, or reproductive toxicity. Environmentally, it poses minimal risks, with no significant pollutant potential or bioaccumulation reported. Regulatory bodies have not imposed major restrictions, although verified products should not contain certain contaminants. Overall, this ingredient is assessed as low risk, with safe usage practices and the availability of alternative soothing agents if desired.

Tocopherol

Tocopherol

Low Risk

Tocopherols are a class of naturally occurring compounds, primarily known for their role as antioxidants. They are commonly used in cosmetic and skincare products to help stabilize formulations and protect ingredients from oxidative damage.

Sustai Insights

Tocopherols provide functional benefits such as antioxidant protection and skin conditioning. They are generally recognized as safe, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. However, enhanced skin absorption and potential endocrine disruption are noted. Regulatory bodies have not imposed significant restrictions on tocopherols, categorizing the overall risk as low. Safe usage practices should be observed, and while alternatives exist, tocopherols remain a viable option in formulations.

Synthetic Wax

Synthetic Wax

Low Risk

Synthetic wax is a hydrocarbon wax produced from mineral oil, commonly used in various cosmetic and personal care formulations. It serves primarily as a thickening agent, providing texture and stability to products.

Sustai Insights

Synthetic wax offers functional benefits such as enhancing product consistency and stability. It has low associated health risks, including low concerns for carcinogenicity, allergies, or reproductive toxicity. Environmental risks are moderate, primarily related to its persistence and potential bioaccumulation. Regulatory status is generally approved, with some restrictions on products containing mineral oil saturated hydrocarbons. Overall, it is assessed as low risk, making it a suitable ingredient in formulations, though consideration of alternatives may enhance sustainability.

Polybutene

Polybutene

Low Risk

Polybutene is a polymer widely used in cosmetic formulations primarily as a plasticizer and adhesive. It enhances the texture and performance of products, contributing to better spreadability and stability. Commonly found in lip products, it helps improve wear time and provides a smooth finish.

Sustai Insights

Polybutene offers functional benefits, such as enhancing product texture and stability. Health risks are minimal, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. Environmentally, it poses a low risk of pollution and bioaccumulation. Regulatory bodies impose few restrictions, assessing it as low risk overall. Safe usage practices should be followed to minimize exposure, and alternatives like natural waxes could be considered for those seeking greener options.

Acrylates Copolymer

Acrylates Copolymer

Low Risk

Acrylates copolymer is composed of acrylic acid derivatives and is used primarily as a film-forming agent in various cosmetic and personal care products. It provides texture, enhances product adhesion, and contributes to the overall stability and appearance of formulations.

Sustai Insights

Acrylates copolymer offers functional benefits such as effective film formation and product stability, with low concerns regarding health risks like carcinogenicity and allergies. Environmental risks are minimal, and it does not bioaccumulate. Regulatory bodies impose few restrictions, indicating overall low risk. Safe usage practices should be followed, and alternatives include natural thickeners or film-formers for those seeking greener options.

Ozokerite

Ozokerite

Low Risk

Ozokerite is a hydrocarbon wax derived from mineral oil, primarily composed of saturated hydrocarbons. It is commonly used in cosmetic and personal care products as a thickening agent, texturizer, or to provide a glossy finish.

Sustai Insights

Ozokerite offers functional benefits as a thickener and stabilizer in formulations, contributing to product texture and application. The ingredient presents low health risks, including low concerns for carcinogenicity and allergies. Environmental impacts are minimal, with low to moderate persistence and bioaccumulation potential. Regulatory status indicates no significant restrictions, though verified products must exclude certain contaminants. Overall, ozokerite is assessed to pose low risk, with safe usage practices recommended; alternatives include plant-based waxes for more sustainable applications.

Glycine Soja (Soybean) Oil

Glycine Soja (Soybean) Oil

Low Risk

Glycine soja (soybean) oil is derived from the seeds of the soybean plant and is commonly used in cosmetic formulations for its emollient properties. It functions as a moisturizer and skin conditioning agent, enhancing the texture and feel of products.

Sustai Insights

Glycine soja (soybean) oil offers functional benefits such as effective skin moisturization and conditioning. It is generally recognized as low-risk for health concerns, with minimal allergenic potential and no significant environmental hazards reported. Regulatory bodies have not imposed restrictions on its use. Overall, this ingredient is assessed as low risk, making it a suitable option for various cosmetic applications.

Microcrystalline Wax (Cera Microcristallina)

Microcrystalline Wax (Cera Microcristallina)

Low Risk

Microcrystalline wax (cera microcristallina) is a hydrocarbon wax derived from petroleum. It is characterized by its fine crystalline structure and is commonly used as a thickener, stabilizer, and emulsifier in various cosmetic and personal care products.

Sustai Insights

Microcrystalline wax serves as an effective thickener and stabilizer, enhancing the texture and stability of formulations. It is considered low risk regarding health impacts, with minimal concerns related to carcinogenicity, allergies, and reproductive toxicity. Environmentally, it poses a low to moderate risk due to potential persistence and bioaccumulation. Regulatory bodies have imposed restrictions on products containing mineral oil saturated hydrocarbons. Overall, microcrystalline wax is assessed as low risk, with safe usage practices recommended, and alternatives may include natural waxes like carnauba or candelilla wax for more sustainable options.

Phenoxyethanol

Medium Risk

Phenoxyethanol is a preservative used in cosmetics and personal care products to prevent microbial growth and extend shelf life. It is commonly found in formulations such as lotions, creams, and serums.

Sustai Insights

Phenoxyethanol serves effectively as a preservative, ensuring product stability and safety by inhibiting microbial growth. It is considered to have low health risks regarding carcinogenicity, allergies, and reproductive toxicity. However, moderate use restrictions exist, and regulatory bodies have advised caution in specific applications. Environmental concerns include its potential as a pollutant, although it is not highly bioaccumulative. Overall, the ingredient presents a medium risk level, with safe usage practices recommended and alternative preservatives available for those seeking greener options.

Silica Dimethyl Silylate

Low Risk

Silica dimethyl silylate is a silica-based synthetic compound primarily used as an anti-caking agent and thickener in various formulations. It enhances texture and stability in products, making it a common ingredient in cosmetics and personal care items.

Sustai Insights

Silica dimethyl silylate offers effective anti-caking properties and stability enhancement, contributing to product performance. It is generally considered safe, with low concerns regarding cancer, allergies, and reproductive toxicity. However, minimal environmental risks exist, and it is not classified as a pollutant or bioaccumulative agent. Regulatory bodies have not imposed significant restrictions. Overall, its risk level is low, making it a suitable ingredient choice, with no immediate health or environmental concerns identified. Safe usage practices should be observed, and alternatives like natural thickeners may be explored.

Ethylhexyl Palmitate

Low Risk

Ethylhexyl palmitate is an ester derived from 2-ethylhexanol and palmitic acid. It is commonly used in cosmetic formulations as an emollient, providing a smooth and soft feel to the skin while enhancing product texture and stability.

Sustai Insights

Ethylhexyl palmitate serves effectively as an emollient, contributing to skin smoothness and improving product formulation. It is generally recognized as having low health risks, with concerns primarily related to moderate skin, eye, and respiratory irritation. Environmentally, it poses low pollutant potential and is not bioaccumulative. Regulatory bodies have not placed significant restrictions on its use, indicating a low overall risk. Safe usage practices and alternatives like other natural emollients can be considered, reinforcing its low risk profile.

Polyethylene Terephthalate

Low Risk

Polyethylene terephthalate is a synthetic plastic polymer commonly used in packaging, textiles, and various consumer products. It serves primarily as a durable, lightweight material with resistance to moisture and chemicals, making it suitable for a wide range of applications, including bottles and containers.

Sustai Insights

Polyethylene terephthalate offers functional benefits as a robust and versatile material, commonly used for packaging due to its strength and resistance to degradation. Health risks are considered low, with minimal concerns regarding carcinogenicity, allergies, or reproductive toxicity. Environmentally, it is generally regarded as low-risk, though it may contribute to pollution if not disposed of properly. Regulatory bodies do not impose significant restrictions on its use. Overall, the ingredient is assessed as low risk, suggesting it is safe for typical consumer applications.

Ethylenediamine /Hydrogenated Dimer Dilinoleate Copolymer Bis Di C14 18 Alkyl Amide

Low Risk

Ethylenediamine/hydrogenated dimer dilinoleate is a chemical compound commonly used as an emulsifier or surfactant in various cosmetic and personal care products. It helps to stabilize formulations by allowing oil and water to mix effectively.

Sustai Insights

This ingredient functions effectively as an emulsifier, enhancing product stability and texture. It is not known to pose significant health risks, with low concerns regarding carcinogenicity, allergies, or reproductive toxicity. Environmental impacts are minimal, as it does not contribute significantly to pollution or bioaccumulation. Regulatory status indicates no current restrictions. Overall, the ingredient is assessed to have a low risk, making it a viable option in formulations.

Mineral Oil

Medium Risk

Mineral oil is a liquid mixture of hydrocarbon compounds derived from petroleum, commonly used in cosmetics and personal care products as an emollient and moisturizer. It functions by forming a barrier on the skin, preventing moisture loss and enhancing product texture.

Sustai Insights

Mineral oil offers functional benefits such as effective moisturization and skin barrier protection. However, it poses moderate health risks, including potential allergic reactions and concerns regarding its bioaccumulation and persistence in the environment. Regulatory bodies advise against excessive use due to these risks. Overall, the ingredient is assessed as medium risk, with recommendations for cautious application and consideration of safer alternatives.

Aloe Barbadensis (Aloe Vera) Leaf Extract

Low Risk

Aloe vera leaf extract is produced from the succulent leaves of the Aloe barbadensis plant. It is commonly used in cosmetic formulations for its moisturizing and soothing properties, making it a popular ingredient in skincare and personal care products.

Sustai Insights

Aloe vera leaf extract offers several functional benefits, including hydration and skin soothing effects, which are well-supported by scientific literature. It is considered to have a low risk for common health concerns such as carcinogenicity, allergies, or reproductive toxicity. Environmentally, it poses minimal risks, with no significant pollutant potential or bioaccumulation reported. Regulatory bodies have not imposed major restrictions, although verified products should not contain certain contaminants. Overall, this ingredient is assessed as low risk, with safe usage practices and the availability of alternative soothing agents if desired.

Tocopherol

Low Risk

Tocopherols are a class of naturally occurring compounds, primarily known for their role as antioxidants. They are commonly used in cosmetic and skincare products to help stabilize formulations and protect ingredients from oxidative damage.

Sustai Insights

Tocopherols provide functional benefits such as antioxidant protection and skin conditioning. They are generally recognized as safe, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. However, enhanced skin absorption and potential endocrine disruption are noted. Regulatory bodies have not imposed significant restrictions on tocopherols, categorizing the overall risk as low. Safe usage practices should be observed, and while alternatives exist, tocopherols remain a viable option in formulations.

Synthetic Wax

Low Risk

Synthetic wax is a hydrocarbon wax produced from mineral oil, commonly used in various cosmetic and personal care formulations. It serves primarily as a thickening agent, providing texture and stability to products.

Sustai Insights

Synthetic wax offers functional benefits such as enhancing product consistency and stability. It has low associated health risks, including low concerns for carcinogenicity, allergies, or reproductive toxicity. Environmental risks are moderate, primarily related to its persistence and potential bioaccumulation. Regulatory status is generally approved, with some restrictions on products containing mineral oil saturated hydrocarbons. Overall, it is assessed as low risk, making it a suitable ingredient in formulations, though consideration of alternatives may enhance sustainability.

Polybutene

Low Risk

Polybutene is a polymer widely used in cosmetic formulations primarily as a plasticizer and adhesive. It enhances the texture and performance of products, contributing to better spreadability and stability. Commonly found in lip products, it helps improve wear time and provides a smooth finish.

Sustai Insights

Polybutene offers functional benefits, such as enhancing product texture and stability. Health risks are minimal, with low concerns regarding carcinogenicity, allergies, and reproductive toxicity. Environmentally, it poses a low risk of pollution and bioaccumulation. Regulatory bodies impose few restrictions, assessing it as low risk overall. Safe usage practices should be followed to minimize exposure, and alternatives like natural waxes could be considered for those seeking greener options.

Acrylates Copolymer

Low Risk

Acrylates copolymer is composed of acrylic acid derivatives and is used primarily as a film-forming agent in various cosmetic and personal care products. It provides texture, enhances product adhesion, and contributes to the overall stability and appearance of formulations.

Sustai Insights

Acrylates copolymer offers functional benefits such as effective film formation and product stability, with low concerns regarding health risks like carcinogenicity and allergies. Environmental risks are minimal, and it does not bioaccumulate. Regulatory bodies impose few restrictions, indicating overall low risk. Safe usage practices should be followed, and alternatives include natural thickeners or film-formers for those seeking greener options.

Sorbic Acid

Medium Risk

Sorbic acid is a naturally occurring and synthetically produced compound primarily used as a preservative in food and cosmetic products. It effectively inhibits the growth of molds, yeasts, and some bacteria, thereby extending shelf life and maintaining product integrity.

Sustai Insights

Sorbic acid serves as an effective preservative, enhancing product longevity and safety. It is generally recognized as safe by the FDA and has a low risk for carcinogenicity, while exhibiting moderate allergenic potential. Environmental concerns include its potential as a pollutant, though it is not significantly bioaccumulative. Regulatory bodies impose few restrictions, indicating a moderate risk level overall. Safe usage practices should be followed, and alternatives like potassium sorbate may be considered for those seeking different options.

Ozokerite

Low Risk

Ozokerite is a hydrocarbon wax derived from mineral oil, primarily composed of saturated hydrocarbons. It is commonly used in cosmetic and personal care products as a thickening agent, texturizer, or to provide a glossy finish.

Sustai Insights

Ozokerite offers functional benefits as a thickener and stabilizer in formulations, contributing to product texture and application. The ingredient presents low health risks, including low concerns for carcinogenicity and allergies. Environmental impacts are minimal, with low to moderate persistence and bioaccumulation potential. Regulatory status indicates no significant restrictions, though verified products must exclude certain contaminants. Overall, ozokerite is assessed to pose low risk, with safe usage practices recommended; alternatives include plant-based waxes for more sustainable applications.

Glycine Soja (Soybean) Oil

Low Risk

Glycine soja (soybean) oil is derived from the seeds of the soybean plant and is commonly used in cosmetic formulations for its emollient properties. It functions as a moisturizer and skin conditioning agent, enhancing the texture and feel of products.

Sustai Insights

Glycine soja (soybean) oil offers functional benefits such as effective skin moisturization and conditioning. It is generally recognized as low-risk for health concerns, with minimal allergenic potential and no significant environmental hazards reported. Regulatory bodies have not imposed restrictions on its use. Overall, this ingredient is assessed as low risk, making it a suitable option for various cosmetic applications.

Microcrystalline Wax (Cera Microcristallina)

Low Risk

Microcrystalline wax (cera microcristallina) is a hydrocarbon wax derived from petroleum. It is characterized by its fine crystalline structure and is commonly used as a thickener, stabilizer, and emulsifier in various cosmetic and personal care products.

Sustai Insights

Microcrystalline wax serves as an effective thickener and stabilizer, enhancing the texture and stability of formulations. It is considered low risk regarding health impacts, with minimal concerns related to carcinogenicity, allergies, and reproductive toxicity. Environmentally, it poses a low to moderate risk due to potential persistence and bioaccumulation. Regulatory bodies have imposed restrictions on products containing mineral oil saturated hydrocarbons. Overall, microcrystalline wax is assessed as low risk, with safe usage practices recommended, and alternatives may include natural waxes like carnauba or candelilla wax for more sustainable options.

Discover the vibrant allure of wet n wild Color Icon Eyeshadow Glitter in Bleached. This ultra-pigmented eyeshadow offers a stunning burst of color while nourishing your skin with Vitamin E for a silky-smooth application. Perfect for those who prioritize beauty without compromising on ethics, this product is cruelty-free, vegan, gluten-free, fragrance-free, and paraben-free, making it a responsible choice for health-conscious consumers.

  • Ultra-Pigmented Color: Provides bold, pronounced color that enhances your eye makeup effortlessly, perfect for any occasion.
  • Vitamin E Infusion: Enriched with Vitamin E to moisturize your eyelids, ensuring a smooth and comfortable wear throughout the day.
  • Cruelty-Free & Vegan: Made without animal testing and free from animal-derived ingredients, aligning with ethical beauty standards.
  • Clean Formula: Free of gluten, fragrance, and parabens, this eyeshadow is designed with your health in mind, minimizing potential irritants.
  • Versatile Application: Easy to use as needed, ideal for creating both subtle day looks or bold evening styles, fitting seamlessly into any beauty routine.

  1. Step 1: Start with clean eyelids for optimal application.
  2. Step 2: Use a clean applicator or fingertip to pick up a small amount of eyeshadow; a little goes a long way due to its ultra-pigmented formula.
  3. Step 3: Gently pat the eyeshadow onto the eyelid, building up color as desired. For best results, apply over a primer for enhanced longevity.
  4. Step 4: Blend the edges with a brush for a smooth transition between shades.
  5. Optional Sustainability Tip: Dispose of packaging responsibly, and consider reusing the container for craft projects to minimize waste.
Buy on Amazon $1.50

Recommended Products

Discover the vibrant allure of wet n wild Color Icon Eyeshadow Glitter in Bleached. This ultra-pigmented eyeshadow offers a stunning burst of color while nourishing your skin with Vitamin E for a silky-smooth application. Perfect for those who prioritize beauty without compromising on ethics, this product is cruelty-free, vegan, gluten-free, fragrance-free, and paraben-free, making it a responsible choice for health-conscious consumers.

  • Ultra-Pigmented Color: Provides bold, pronounced color that enhances your eye makeup effortlessly, perfect for any occasion.
  • Vitamin E Infusion: Enriched with Vitamin E to moisturize your eyelids, ensuring a smooth and comfortable wear throughout the day.
  • Cruelty-Free & Vegan: Made without animal testing and free from animal-derived ingredients, aligning with ethical beauty standards.
  • Clean Formula: Free of gluten, fragrance, and parabens, this eyeshadow is designed with your health in mind, minimizing potential irritants.
  • Versatile Application: Easy to use as needed, ideal for creating both subtle day looks or bold evening styles, fitting seamlessly into any beauty routine.

  1. Step 1: Start with clean eyelids for optimal application.
  2. Step 2: Use a clean applicator or fingertip to pick up a small amount of eyeshadow; a little goes a long way due to its ultra-pigmented formula.
  3. Step 3: Gently pat the eyeshadow onto the eyelid, building up color as desired. For best results, apply over a primer for enhanced longevity.
  4. Step 4: Blend the edges with a brush for a smooth transition between shades.
  5. Optional Sustainability Tip: Dispose of packaging responsibly, and consider reusing the container for craft projects to minimize waste.

Customer Reviews

4.0(9,406)

Customers’ View

Customers generally appreciate the wet n wild Color Icon Eyeshadow Glitter for its vibrant colors and excellent pigmentation, with many noting it serves as a great base shade for longer-lasting looks. The product is recognized for its value for money, as several users find it effective despite its small size. Many reviews highlight the quality of the eyeshadow, with a smooth application that feels creamy and luxurious. Additionally, the formula is cruelty-free, gluten-free, fragrance-free, and paraben-free, aligning with the values of health-conscious consumers. However, there are mixed opinions regarding the size and glitteriness, as well as concerns about the product's durability, with reports of it shattering easily. Overall, customers find it a good choice for those seeking both quality and eco-friendly attributes in their makeup.

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